SOURCE: Impact Fusion International, Inc.

August 18, 2009 10:14 ET

Impact Fusion International, Inc. Enters the $63 Billion Wellness Market With Its Intact Nutrition Brands

The e-Commerce Website Has Been Completed and Launched for Sales

DEERFIELD BEACH, FL--(Marketwire - August 18, 2009) - Impact Fusion International, Inc. (PINKSHEETS: IFUS) announced that it has launched its e-Commerce website at www.intactnutrition.com featuring its Intact Nutrition line of products with its exclusive Nutri-Mastic™ patent pending delivery system.

Nutri-Mastic™ is a proprietary blend of 72 perfectly balanced verified ionic minerals and Mastic Gum. This patented combination improves delivery of nutritional absorption into the cellular system, contains probiotics, and provides high anti-oxidant, anti-microbial and anti-inflammatory properties, supports digestive function, the immune system, vital organ health, healthy blood cells, and supports cardiac muscle and heart function. Read more about our Nutri-Mastic™ proprietary blend on our website at: www.intactnutrition.com/nutri-mastic.html

"We are very excited about the launch of our new e-Commerce website, having achieved this goal on time and under budget," stated Peter Versace, President of Impact Fusion International. "We have successfully started branding product awareness ensuring a successful introduction of our product line into the retail and e-Commerce markets with a view to increasing top line revenues and bottom line profits rapidly."

According to a Market Report for 2008, which is part of a report the Natural Marketing Institute (NMI) of Harleysville, Pa. (www.nmisolutions.com), "the U.S. retail sales for the consumer packaged health and wellness industry reached more than $112 billion in 2008, representing a growth of 9% from 2007 and is expected to continue at a growth rate of no less than 7% annually in 2009." Please email us at info@impactfusionintl.com to get a copy of the report.

"Of the total health and wellness industry, our product lines fall into two separate segments. This strategically positions us to tap into the projected $63.8 billion in revenues for our product categories. These two segments include functional/fortified foods & beverages and vitamins, minerals, herbal & dietary supplements. These two segments have grown by 5% to $40.5 billion and 7% to $23.3 billion respectively from 2007 to 2008 according to NMI," said Marc Walther, CEO.

About Impact Fusion International, Inc. (IFUS.PK)

Impact Fusion International, Inc. is in the business of marketing products in the "Health and Wellness" sector of all international markets. It is the company's mission to invent, develop and market these proprietary products worldwide for the health and well being of Humans and Animals to aid in digestive health, liver, kidneys, blood cells, maintains healthy blood pressure and blood sugar levels, reduces the side effects for chemo patients. Management will target a list of products that will be developed into revenues producing, profitable brand sectors utilizing investment capital and other resources including management, patent development and strategic planning for the benefit of these individual brands. Impact Fusion International, Inc. owns patent technologies that are the core ingredient in all of our products. Active ingredient and mechanism of action is Nutri-Mastic™, patent pending established in 2005 after many years of research and development. What we discovered was that by adding Mastic Gum to Ionic Minerals, it accelerates the delivery to the blood system due to the positive and negative charge of the Ionic Minerals. Many other benefits can be found in the Clinical Data Report of Mastic Gum on our website at www.impactfusionintl.com.

The Company and its representatives may from time to time make written or oral forward-looking statements, including statements contained in the Company's filings with the SEC and in its reports to shareholders. One can identify these forward-looking statements by use of words such as "strategy," "expects," "plans," "anticipates," "believes," "will," "continues," "estimates," "intends," "projects," "goals," "targets" and other words of similar meaning. One can also identify them by the fact that they do not relate strictly to historical or current facts. These statements are based on our assumptions and estimates and are subject to risks and uncertainties. In connection with the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995, the Company is hereby identifying important factors that could cause actual results and outcomes to differ materially from those contained in any forward-looking statement made by or on behalf of the Company.

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