SOURCE: MarketResearch.com

MarketResearch.com

October 20, 2009 09:08 ET

Impact of the Recession on the Aerospace Industry

ROCKVILLE, MD--(Marketwire - October 20, 2009) - MarketResearch.com has announced the addition of Global Markets Direct's new report "Global Aerospace Industry Outlook to 2010: Buyer Spend and Procurement Strategies and the Impact of Recession and Recovery," to their collection of Aerospace market reports. For more information, visit http://www.marketresearch.com/redirect.asp?progid=67618&productid=2418447

Summary

"Global Aerospace Industry Outlook to 2010" is a new report published by Global Markets Direct in association with ICD Research that analyzes how aerospace companies products & services spend, procurement strategies & practices and business are being affected by the recession. In an uncertain economic climate this report gives you access to the category-level spending outlooks, buyer budgets, supplier selection criteria, business challenges and investment opportunities of leading purchase decision makers. The report also identifies buyers and suppliers future growth, M&A and investment expectations. The research is based on an extensive survey of senior and C-level industry executives from our market leading panels.

Scope

--  The opinions and forward looking statements of over 450 industry
    executives have been captured in our in-depth survey, of which over 40%
    represent Director & C-level respondents and a further 33% represent senior
    engineers
--  This report covers data and analysis on buyer spend, procurement and
    industry developments by aircraft manufacturers, aircraft operators,
    airlines, MRO and OEM companies and aerospace goods and service suppliers
    worldwide
--  The report examines current practices and provides future expectations
    over the next 12-24 months
--  The research is based on primary survey research conducted by Global
    Markets Direct in association with ICD Research accessing its B2B panels
    comprised of senior purchase decision makers and leading supplier
    organizations
--  Key topics covered include buyer spend activity, procurement behaviors
    & strategies and how these have been affected by the recession, threats &
    opportunities for the aerospace industry, economic outlook and business
    confidence.
--  In the report buyers identify what suppliers need to do to maintain
    their business and the key actions being taken by industry players to
    overcome the leading business threats
--  The report provides qualitative analysis of the key industry threats
    and opportunities and contains full survey results
--  The geographical scope of the research is global -- drawing on the
    activity and expectations of leading industry players across the Americas,
    Europe, Asia-Pacific and Africa & Middle East
    

Highlights

--  As many as 58% of aerospace manufacturers expect to increase their
    procurement spend over the next 12 months and a further 18% looking to
    maintain it at current levels, and with many claiming to be re-evaluating
    their supplier base the market open to competition is expected to increase
    over the coming year
--  38% of industry buyers are seeking to engage in partnerships to
    optimize working capital and reduce costs -- closer cooperation between
    suppliers and buyers is being sought during this time of market uncertainty
--  Less than one in five industry buyers do not regularly evaluate
    suppliers to ensure they meet high ethical and environmental standards
    

Reasons to buy

--  Drive revenues by understanding future product investment areas and
    growth regions by leading industry players
--  Formulate effective sales & marketing strategies by identifying how
    buyer budgets are changing and where spend will be directed to in the
    future
--  Better promote your business by aligning your capabilities and
    business practices with your customer's changing needs during these times
    of market uncertainty
--  Secure stronger customer relationships by understanding the leading
    business concerns and changing strategies of buyers in the aerospace
    industry
--  Effectively plan your business strategies
--  Predict how the industry will grow, consolidate and where it will
    stagnate
--  Uncover the business outlook, key challenges and opportunities
    identified by suppliers and buyers in the industry
    

Topics covered in the report include...
1 Table of Contents
      1.1 List Of Tables
      1.2 List Of Figures
2 Introduction
      2.1 What is This Report About?
      2.2 Methodology
      2.3 Profile of Survey Respondents
3 Executive Summary
4 Economic Outlook & Confidence
      4.1 Global Economy Recovery Expectations
      4.2 Revenue Growth Expectations
5 Aerospace Industry Investment Outlook
      5.1 Fastest & Slowest Growing Markets
      5.2 M&A Activity Predictions
      5.3 Supplier's Industry Outlook
6 Recession: Threats & Opportunities For The Aerospace Industry
      6.1 Leading Business Concerns Due To Recession
      6.2 Key Actions To Overcome Business Threats
      6.3 Key Actions To Maintain & Win Buyer Business
      6.4 Leading Recession-Related Business Opportunities
7 Aerospace Industry Buyer Spend Activity
      7.1 Annual Procurement Budgets
      7.2 Expected Change In Procurement Spend
      7.3 Expected Change In Spend By Product & Service Category
8 Procurement Behaviors & Strategies & The Impact Of Recession
      8.1 Critical Success Factors For Supplier Selection
      8.2 Current Effects Of Recession On Procurement Objectives
      8.3 Expected Future Effects Of Recession On Procurement
          Objectives
      8.4 The Effects Of Recession On Procurement Strategy
9 Appendix
      9.1 Full Survey Results -- Closed Questions
      9.2 Methodology
      9.3 Contact Us
      9.4 About Global Markets Direct
      9.5 Disclaimer
1.1 List Of Tables
    Table 1: Count Of Global Aerospace Industry Survey Respondents By
     Company Type (Number Of Respondents), 2009 Industry Survey 11
    Table 2: Buyer Respondents By Job Role (% Buyer Respondents),
     Global Aerospace Industry, 2009 11
    Table 3: Buyer Respondents By Organization's Global Turnover (%
     Buyer Respondents), Global Aerospace Industry, 2009 12
    Table 4: Buyer Respondents By Organization's Total Employee Size
    (% Buyer Respondents), Global Aerospace Industry, 2009 12
    Table 5: Supplier Respondents By Job Role (% Supplier Respondents),
     Global Aerospace Industry, 2009 13
    Table 6: Supplier Respondents By Organization's Global Turnover
     (% Supplier Respondents), Global Aerospace Industry, 2009 13
    Table 7: Supplier Respondents By Organization's Total Employee Size
     (% Supplier Respondents), Global Aerospace Industry, 2009 14
    Table 8: Global Aerospace Industry Expectations Of Global Economy
     Recovery Timings By Region: North America, Europe, Asia-Pacific,
     Rest Of World (% All Respondents), 2009 20
    Table 9: Global Aerospace Industry Expectations Of Global Economy
     Recovery Timings By Company Type: Aircraft Manufacturers & OEM's,
     Airlines, Aircraft Operators, Aerospace Industry Suppliers (% All
     Respondents), 2009 22
    Table 10: Company Revenue Growth Optimism By Global Aerospace
     Industry Company Type: Aircraft Manufacturers & OEM's, Airlines,
     Aircraft Operators, Aerospace Industry Suppliers
     (% All Respondents), 2009 24
    Table 11: Company Revenue Growth Optimism In The Global Aerospace
     Industry By Region: North America, Europe, Asia-Pacific, Rest Of
     World (% All Respondents), 2009 26
    Table 12: Aircraft Manufacturer & OEM Industry: Market Predictions
     Of The Fastest And Slowest Growing Regions (% Aircraft
     Manufacturer & OEM Respondents), 2009 29
    Table 13: Airline Industry: Market Predictions Of The Fastest And
     Slowest Growing Regions (% Airline Respondents), 2009 31
    Table 14: Aircraft Operator Industry: Market Predictions Of The
     Fastest And Slowest Growing Regions (% Aircraft Operator
     Respondents), 2009 34
    Table 15: Aerospace Industry Supplier Industry: Market Predictions
     Of The Fastest And Slowest Growing Regions (% Aerospace Industry
     Supplier Respondents), 2009 36
    Table 16: Key Growth Areas In The Global Aerospace Industry
     (Analysis Of Supplier Respondents), 2009 41
    Table 17: Key Growth Areas In The Global Aerospace Industry
     (Analysis Of CEO/MD/Director/Vice President/Board Level Supplier
     Respondents), 2009 42
    Table 18: Key Declining Areas In The Global Aerospace Industry
     (Analysis Of Supplier Respondents), 2009 43
    Table 19: Key Declining Areas In The Global Aerospace Industry
     (Analysis Of CEO/MD/Director/Vice President/Board Level Supplier
     Respondents), 2009 44
    Table 20: Aircraft Manufacturer & OEM Vs. Airline Vs. Aircraft
     Operator Vs. Aerospace Industry Supplier: Leading Business
     Concerns For The Period 2009-2010 Among Global Aerospace Industry
     Buyers And Suppliers (% All Respondents), 2009 48
    Table 21: Leading Business Concerns For The Period 2009-2010 Among
     Global Aerospace Industry Buyers And Suppliers By Region: North
     America, Europe, Asia-Pacific, Rest Of World (% All Respondents),
     2009 49
    Table 22: Most Important Actions Being Implemented To Overcome
     Leading Business Concerns In 2009-2010 In The Global Aerospace
     Industry (Analysis Of All Respondents), 2009 51
    Table 23: Most Important Actions Being Implemented To Overcome
     Leading Business Concerns In 2009-2010 In The Global Aerospace
     Industry -- Senior Level Responses Only (Analysis Of
     CEO/MD/Director/Vice President/Board Level Respondents), 2009 52
    Table 24: Most Important Actions Being Implemented By Aerospace
     Industry Suppliers To Overcome Leading Business Concerns In
     2009-2010 (Analysis Of Aerospace Industry Supplier Respondents),
     2009 53
    Table 25: Most Important Actions Being Implemented By Aircraft
     Manufacturers and OEM's, Airlines, Aircraft Operators To Overcome
     Leading Business Concerns In 2009-2010 In The Global Aerospace
     Industry (Analysis Of Aircraft manufacturers and OEM's, Airlines,
     Aircraft Operators Respondents), 2009 54
    Figure 18: The Most Important Actions For Suppliers To Take To
     Maintain And Secure Buyer Business During The Recession In The
     Global Aerospace Industry: Supplier Responses Versus All Buyer
     Responses (% All Respondents), 2009 56
    Table 26: The Most Important Actions For Suppliers To Take To
     Maintain And Secure Buyer Business During The Recession In The
     Global Aerospace Industry: Supplier Responses Versus All Buyer
     Responses (% All Respondents), 2009 57
    Table 27: The Most Important Actions For Suppliers To Take To
     Maintain And Secure Buyer Business During The Recession In The
     Global Aerospace Industry: Aircraft Manufacturer & OEM Versus
     Airline Versus Aircraft Operator (% Buyer Respondents), 2009 59
    Table 28: The Most Important Actions For Suppliers To Take To
     Maintain And Secure Buyer Business During The Recession In The
     Global Aerospace Industry: Analysis Of Buyer Respondents By
     Company Turnover (% Buyer Respondents), 2009 60
    Table 29: The Most Important Actions For Suppliers To Take To
     Maintain And Secure Buyer Business During The Recession In The
     Global Aerospace Industry: Analysis Of All Buyer Respondents By
     Procurement Budget (% Buyer Respondents), 2009 61
    Table 29: The Most Important Actions For Suppliers To Take To
     Maintain And Secure Buyer Business During The Recession In The
     Global Aerospace Industry: Analysis Of All Buyer Respondents By
     Region (% Buyer Respondents), 2009 63
    Table 30: The Most Important Actions For Suppliers To Take To
     Maintain And Secure Buyer Business During The Recession In The
     Global Aerospace Industry: Analysis Of All Buyer Respondents By
     Purchasing Decision Seniority (% Buyer Respondents With Purchasing
     Decision Influence), 2009 64
    Table 31: Leading Business Opportunities During The Recession In
     The Global Aerospace Industry (Analysis Of All Respondents), 2009
     66
    Table 32: Leading Business Opportunities During The Recession In
     The Global Aerospace Industry -- Senior Level Responses Only
     (Analysis Of CEO/MD/Director/Vice President/Board Level
     Respondents),2009 67
    Table 33: Leading Business Opportunities For Aerospace Suppliers
     During The Recession In The Global Aerospace Industry (Analysis
     Of Supplier Respondents), 2009 68
    Table 34: Leading Business Opportunities For Aircraft Manufacturers
     and OEM's, Airlines, Aircraft Operators During The Recession In
     The Global Aerospace Industry (Analysis Of Buyer Respondents),
     2009 69
    Table 35: Annual Procurement Budgets In US Dollars In The Global
     Aerospace Industry: Aircraft Manufacturer & OEM Vs. Airline Vs.
     Aircraft Operator (% All Buyer Respondents), 2009 72
    Table 36: Annual Procurement Budgets In US Dollars In The Global
     Aerospace Industry By Company Turnover (% All Buyer Respondents),
     2009 74
    Table 37: Annual Procurement Budgets In US Dollars In The Global
     Aerospace Industry By Region (% All Buyer Respondents), 2009 76
    Table 38: Expected Change In Spend On Products & Services In The
     Global Aerospace Industry Over The Next 12 Months: Aircraft
     Manufacturer & OEM Vs. Airline Vs. Aircraft Operator (% All Buyer
     Respondents), 2009 78
    Table 39: Expected Change In Spend On Products & Services In The
     Global Aerospace Industry Over The Next 12 Months By Region (% All
     Buyer Respondents), 2009 81
    Table 40: Future Change In Spend In The Global Aerospace Industry
     By Product And Service Category: Expected Increase Or Decrease
     Over The Next 12 Months Among Aircraft Manufacturers & OEMs
     (% Aircraft Manufacturer & OEM Respondents), 2009 83
    Table 41: Future Change In Spend In The Global Aerospace Industry
     By Product And Service Category: Expected Increase Or Decrease
     Over The Next 12 Months Among Airlines (% Airline Respondents),
     2009 86
    Table 42: Future Change In Spend In The Global Aerospace Industry
     By Product And Service Category: Expected Increase Or Decrease
     Over The Next 12 Months Among Aircraft Operators (% Aircraft
     Operator Respondents), 2009 89
    Table 40: Critical Success Factors For Selecting A Aerospace
     Industry Supplier: Buyer Versus Supplier Comparison (% All
     Respondents), Global, 2009 98
    Table 41: Critical Success Factors For Selecting A Aerospace
     Industry Supplier: Aircraft Manufacturer & OEM Versus Airline
     Versus Aircraft Operator Comparison (% All Buyer Respondents),
     Global, 2009 100
    Table 42: Current Effects Of Recession On Procurement Objectives &
     Priorities In The Global Aerospace Industry: Aircraft Manufacturer
     & OEM Versus Airline versus Aircraft Operator (% All Buyer
     Respondents), 2009 103
    Table 43: Current Effects Of Recession On Procurement Objectives &
     Priorities In The Global Aerospace Industry By Company Turnover
     (% All Buyer Respondents), 2009 104
    Table 44: Expected Changes In Procurement Strategy In The Global
     Aerospace Industry To Drive Value Across The Business Due To
     Recession: Aircraft Manufacturer & OEM Versus Airline Versus
     Aircraft Operator (% All Buyer Respondents), 2009 113
    Table 45: Expected Changes In Procurement Strategy In The Global
     Aerospace Industry To Drive Value Across The Business Due To
     Recession: All Buyers By Company Turnover (% All Buyer
     Respondents), 2009 114
    Table 46: Expected Changes In Procurement Strategy In The Global
     Aerospace Industry To Drive Value Across The Business Due To
     Recession: All Buyers By Purchasing Decision Seniority (% All
     Buyer Respondents Purchasing Decision Influence), 2009 115
    Table 47: Expected Changes In Procurement Strategy In The Global
     Aerospace Industry To Drive Value Across The Business Due To
     Recession: All Buyers By Region (% All Buyer Respondents),
     2009 117
    Table 48: Attitudes & Approaches To Existing Procurement Practices
     Among Aircraft Manufacturer & OEMs: Level Of Agreement To The
     Following 5 Statements (% Aircraft Manufacturers & OEMs
     Respondents), 2009 118
    Table 49: Airline Attitudes & Approaches To Existing Procurement
     Practices: Level Of Agreement To The Following 5 Statements
     (% Airline Respondents), 2009 119
    Table 50: Aircraft Operator Attitudes & Approaches To Existing
     Procurement Practices: Level Of Agreement To The Following 5
     Statements (% Aircraft Operator Respondents), 2009 119
    Table 51: Full Survey Results
1.2 List Of Figures
    Figure 1: Leading Business Concerns For The Period 2009-2010 Among
     Global Aerospace Industry Buyers And Suppliers (% All
     Respondents), 2009
    Figure 2: Global Aerospace Industry Expectations Of Global Economy
     Recovery Timings (% All Respondents), 2009
    Figure 3: Global Aerospace Industry Expectations Of Global Economy
     Recovery Timings By Region: North America, Europe, Asia-Pacific,
     Rest Of World (% All Respondents), 2009
    Figure 4: Global Aerospace Industry Expectations Of Global Economy
     Recovery Timings By Company Type: Aircraft Manufacturers & OEM's,
     Airlines, Aircraft Operators, Aerospace Industry Suppliers
     (% All Respondents), 2009
    Figure 5: Company Revenue Growth Optimism In The Global Aerospace
     Industry (% All Respondents), 2009
    Figure 6: Company Revenue Growth Optimism By Global Aerospace
     Industry Company Type: Aircraft Manufacturers & OEM's, Airlines,
     Aircraft Operators, Aerospace Industry Suppliers (% All
     Respondents), 2009
    Figure 7: Company Revenue Growth Optimism In The Global Aerospace
     Industry By Region: North America, Europe, Asia-Pacific, Rest Of
     World (% All Respondents), 2009
    Figure 8: Aircraft Manufacturer & OEM Industry: Market Predictions
     Of The Fastest And Slowest Growing Regions (% Aircraft
     Manufacturer & OEM Respondents), 2009
    Figure 9: Airline Industry: Market Predictions Of The Fastest And
     Slowest Growing Regions (% Airline Respondents), 2009
    Figure 10: Aircraft Operator Industry: Market Predictions Of The
     Fastest And Slowest Growing Regions (% Aircraft Operator
     Respondents), 2009
    Figure 11: Aerospace Industry Supplier Industry: Market Predictions
     Of The Fastest And Slowest Growing Regions (% Aerospace Industry
     Supplier Respondents), 2009
    Figure 12: Merger & Acquisition Activity Expectations Over The Next
     12 Months In The Global Aircraft Manufacturer & OEM Industry
     (% Aircraft Manufacturer & OEM Industry Respondents), 2009
    Figure 13: Merger & Acquisition Activity Expectations Over The Next
     12 Months In The Global Airline Industry (% Airline Industry
     Respondents), 2009
    Figure 14: Merger & Acquisition Activity Expectations Over The Next
     12 Months In The Global Aircraft Operator Industry (% Aircraft
     Operator Industry Respondents), 2009
    Figure 15: Merger & Acquisition Activity Expectations Over The Next
     12 Months In The Global Aerospace Industry Supplier Industry (%
     Aerospace Industry Supplier Industry Respondents), 2009
    Figure 16: Leading Business Concerns For The Period 2009-2010 Among
     Global Aerospace Industry Buyers And Suppliers (% All
     Respondents), 2009
    Figure 17: Aircraft Manufacturer & OEM Vs. Airline Vs. Aircraft
     Operator Vs. Aerospace Industry Supplier: Leading Business
     Concerns For The Period 2009-2010 Among Global Aerospace Industry
     Buyers And Suppliers (% All Respondents), 2009
    Figure 18: The Most Important Actions For Suppliers To Take To
     Maintain And Secure Buyer Business During The Recession In The
     Global Aerospace Industry: Supplier Responses Versus All Buyer
     Responses (% All Respondents), 2009
    Figure 19: The Most Important Actions For Suppliers To Take To
     Maintain And Secure Buyer Business During The Recession In The
     Global Aerospace Industry: Aircraft Manufacturer & OEM Versus
     Airline Versus Aircraft Operator (% Buyer Respondents), 2009
    Figure 20: The Most Important Actions For Suppliers To Take To
     Maintain And Secure Buyer Business During The Recession In The
     Global Aerospace Industry: Analysis Of All Buyer Respondents By
     Region (% Buyer Respondents), 2009
    Figure 21: Annual Procurement Budgets In US Dollars In The Global
     Aerospace Industry: Aircraft Manufacturer & OEM Vs. Airline Vs.
     Aircraft Operator (% All Buyer Respondents), 2009
    Figure 22: Annual Procurement Budgets In US Dollars In The Global
     Aerospace Industry By Company Turnover (% All Buyer Respondents),
     2009
    Figure 23: Annual Procurement Budgets In US Dollars In The Global
     Aerospace Industry By Region (% All Buyer Respondents), 2009
    Figure 24: Expected Change In Spend On Products & Services In The
     Global Aerospace Industry Over The Next 12 Months: Aircraft
     Manufacturer & OEM Vs. Airline Vs. Aircraft Operator (% All Buyer
     Respondents), 2009
    Figure 25: Expected Change In Spend On Products & Services In The
     Global Aerospace Industry Over The Next 12 Months By Company
     Turnover (% All Buyer Respondents), 2009
    Figure 26: Expected Change In Spend On Products & Services In The
     Global Aerospace Industry Over The Next 12 Months By Region
     (% All Buyer Respondents), 2009
    Figure 27: Future Change In Spend In The Global Aerospace Industry
     By Product And Service Category: Expected Increase Or Decrease
     Over The Next 12 Months Among Aircraft Manufacturers & OEMs
     (% Aircraft Manufacturer & OEM Respondents), 2009
    Figure 28: Future Change In Spend In The Global Aerospace Industry
     By Product And Service Category: Expected Increase Or Decrease
     Over The Next 12 Months Among Airlines (% Airline Respondents),
     2009
    Figure 29: Future Change In Spend In The Global Aerospace Industry
     By Product And Service Category: Expected Increase Or Decrease
     Over The Next 12 Months Among Aircraft Operators (% Aircraft
     Operator Respondents), 2009
    Figure 30: Future Change In Spend In The Global Aerospace Industry
     By Product And Service Category: Expected Increase Over The Next
     12 Months Aircraft Manufacturer & OEM Vs. Airline Vs. Aircraft
     Operator (% All Buyer Respondents), 2009
    Figure 31: Future Change In Spend In The Global Aerospace Industry
     By Product And Service Category: Expected Increase Over The Next
     12 Months Among All Buyers By Company Turnover (% All Buyer
     Respondents), 2009
    Figure 32: Future Change In Spend In The Global Aerospace Industry
     By Product And Service Category: Expected Increase Over The Next
     12 Months Among All Buyers By Region (% All Buyer Respondents),
     2009
    Figure 33: Critical Success Factors For Selecting A Aerospace
     Industry Supplier: Difference In Views, Buyers Versus Suppliers
     (Net Difference In Ranking), Global, 2009
    Figure 34: Critical Success Factors For Selecting A Aerospace
     Industry Supplier: Buyer Versus Supplier Comparison (% All
     Respondents), Global, 2009
    Figure 35: Critical Success Factors For Selecting A Aerospace
     Industry Supplier: Aircraft Manufacturer & OEM Versus Airline
     Versus Aircraft Operator Comparison (% All Buyer Respondents),
     Global, 2009
    Figure 36: Current Effects Of Recession On Procurement Objectives
     & Priorities In The Global Aerospace Industry (% All Buyer
     Respondents), 2009
    Figure 37: Current Effects Of Recession On Procurement Objectives
     & Priorities In The Global Aerospace Industry: Aircraft
     Manufacturer & OEM Versus Airline versus Aircraft Operator (%
     All Buyer Respondents), 2009
    Figure 38: Likelihood Of Future Change In Procurement Objectives
     In The Global Aerospace Industry (% All Buyer Respondents), 2009
    Figure 39: Likelihood Of Future Change On Procurement Objectives
     In The Global Aerospace Industry: Aircraft Manufacturer & OEM
     Versus Airline Versus Aircraft Operator (% All Buyer Respondents),
     2009
    Figure 40: Likelihood Of Future Change On Procurement Objectives In
     The Global Aerospace Industry: By Company Turnover (% All Buyer
     Respondents), 2009
    Figure 41: Expected Future Effects Of Recession On Procurement
     Objectives & Priorities In The Global Aerospace Industry (% All
     Buyer Respondents), 2009
    Figure 42: Expected Future Effects Of Recession On Procurement
     Objectives & Priorities In The Global Aerospace Industry: Aircraft
     Manufacturer & OEM Versus Airline Versus Aircraft Operator (% All
     Buyer Respondents), 2009
    Figure 43: Expected Future Effects Of Recession On Procurement
     Objectives & Priorities In The Global Aerospace Industry By
     Company Turnover (% All Buyer Respondents), 2009
    Figure 44: Expected Changes In Procurement Strategy In The Global
     Aerospace Industry To Drive Value Across The Business Due To
     Recession (% All Buyer Respondents), 2009
    Figure 45: Expected Changes In Procurement Strategy In The Global
     Aerospace Industry To Drive Value Across The Business Due To
     Recession: Aircraft Manufacturer & OEM Versus Airline Versus
     Aircraft Operator (% All Buyer Respondents), 2009
    Figure 46: Expected Changes In Procurement Strategy In The Global
     Aerospace Industry To Drive Value Across The Business Due To
     Recession: All Buyers By Region (% All Buyer Respondents), 2009


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