SOURCE: The Bridge Group, Inc.

The Bridge Group, Inc.

January 22, 2013 07:00 ET

In Light of New LinkedIn Profiles The Bridge Group Releases New Ebook

Sharing Insight, How-To Tips, and a Checklist for Sales Reps on Using LinkedIn

HUDSON, MA--(Marketwire - Jan 22, 2013) -  The Bridge Group, Inc., an inside sales consulting & implementation firm, today released the ebook "The Fundamentals of LinkedIn for Sales Reps." A collaboration with Lynn Hidy, Founder of UpYourTeleSales, the ebook provide sales reps with practical use-cases, how-to tips, and a checklist for mastering the fundamentals of Social Prospecting™ on LinkedIn.

A response to LinkedIn's recent roll out of new profiles, the ebook is jam-packed with illustrative examples, best practices, and resources that inside sales reps can put into practice today.

"I'm often asked 'What separates the most effective Sales Reps on LinkedIn from the rest?'," said Janet Stucchi, Inside Sales Consultant at The Bridge Group, Inc., "It really comes down to four things. The best social prospectors:

  • Gear their profiles towards their buyers, their market & the value they bring
  • Make growing their LinkedIn network a priority
  • Are plugged into the LinkedIn Groups where their prospects participate
  • Are just plain better at searching LinkedIn"

"For those sales reps who already have a LinkedIn presence (and that should be all of you), I encourage you to take another look at your profile and use our framework to enhance it," said Lynn Hidy, Founder of UpYourTeleSales, "Build out your connections, leverage groups and search like a pro to maximize your Social Prospecting™ efforts."

You can view a preview of the ebook here:

Or to download a free copy, please visit:

About UpYourTelesales is the specialist at creating profitable inside salespeople and organizations. Lynn Hidy knows you can make six figures over the phone -- she does! Working with Lynn you will learn to create a phone experience where they will forget you aren't actually having a cup of coffee together. More about can be found at

About The Bridge Group, Inc.
The Bridge Group specializes in building, expanding and optimizing inside sales strategies for B2B technology companies. They have helped Sales & Marketing leaders from 200+ companies make the big decisions: on implementation strategy, productivity & performance, process, technology and tools. More about The Bridge Group, Inc. can be found at

Contact Information

  • Matt Bertuzzi