SOURCE: In Media Corporation

November 20, 2014 09:00 ET

In Media Corporation Announces Letter of Intent to Acquire Hip Appeal

LOS ALTOS, CA--(Marketwired - Nov 20, 2014) - In Media Corporation (OTCQB: IMDC) today announced that it has entered into a non-binding letter of intent to acquire all of the issued and outstanding common shares of Hip Appeal, an emerging apparel company that caters to the fashion conscious, active, on-the-go female.

Howard Hayes, Founder and CEO of Hip Appeal, will become CEO of the public company. "We believe this merger will significantly enhance our ability to ramp our sales efforts and increase our market presence, while creating significant value for shareholders," said Hayes.

Hip Appeal's products were originally designed exclusively for women's fitness and its line has since expanded to address opportunities and demand from the food and beverage service industry as well as travel, leisure and charitable originations such as the Susan G Komen Breast Cancer Foundation and the American Diabetes Association.

The completion of the contemplated transaction with Hip Appeal is subject to customary closing conditions and execution of a definitive agreement. The structure of the transaction will be in the form of a reverse merger with Hip Appeal as the surviving corporation and will now be headquartered in Carlsbad, CA. The combined company will initially continue to trade on the OTCQB under the ticker symbol IMDC.

About Hip Appeal
Based in Carlsbad, California, Hip Appeal, Inc is an emerging apparel company that caters to the fashion conscious, active, on-the-go female. The company came into mainstream recognition with the launch of its unique and distinctive one of a kind fanny pack designs, using the yoga pant trend to develop a product to be incorporated with health, fitness and travel. For more information go to: www.hipappeal.com.

Safe Harbor:
This release contains statements that constitute forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These statements appear in a number of places in this release and include all statements that are not statements of historical fact regarding the intent, belief, or current expectations of In Media Corporation., its directors or its officers with respect to, among other things: (i) financing plans; (ii) trends affecting its financial condition or results of operations; (iii) growth strategy and operating strategy. The words "may," "would," "will," "expect," "estimate," "can," "believe," "potential" and similar expressions and variations thereof are intended to identify forward-looking statements. Investors are cautioned that any such forward-looking statements are not guarantees of future performance and involve risks and uncertainties, many of which are beyond In Media's ability to control and their actual results may differ materially from those projected in the forward-looking statements as a result of various factors. More information about the potential factors that could affect the business and financial results is and will be included in In Media's filings with the Securities and Exchange Commission.

Contact Information

  • Contact:
    Mike Harper
    888-368-9696 x 114