November 12, 2015 08:01 ET

InCrowd and SHC Universal Deliver the Future of Market Research and Data Insights to More Healthcare Sectors

As Demands Shift, InCrowd Now Engages SHC's Gateway and Access Platforms to Deliver Even Faster Market Insights to a Broader Community of Healthcare Decision Makers

BOSTON, MA and NEW YORK, NY--(Marketwired - Nov 12, 2015) - InCrowd, provider of real-time market intelligence to life sciences firms, announced that it has linked its on-demand solution with SHC's Global Healthcare Gateway Access Platform. Now healthcare firms can access on-demand insights even faster, from an even broader range of healthcare professionals, providers, and patients, for making important business decisions. 

By integrating SHC's extensive member universe of clinical respondents and its workflow automation engine with InCrowd's platform via a newly developed API, InCrowd expedites its access into segments of the healthcare and life sciences industries needing real-time insight for pressing business decisions. These include decisions regarding clinical product features, market events, product launch issues, mode of administration, marketing messages and positioning, reimbursement and regulatory concerns, and merger & acquisition considerations among others. 

"The traditional market research project just doesn't cut it anymore. Most healthcare and life sciences executives can't wait for weeks of survey definition and delivery," said Janet Kosloff, CEO and co-founder of InCrowd. "We've always been impressed by the depth of SHC Global Access, and are delighted to streamline access to their rich selection of clinical titles for our customers."

As healthcare entities and the agencies that serve them are tasked to do more with less and validate direction in real-time, InCrowd is helping push healthcare market research into the future and ultimately reduce the cost of timely market intelligence with its over 1.8 million member "Crowd" and its microsurvey approach. Customers now can get even faster access to the expertise and opinions of validated healthcare professionals. Their insights are obtained in a matter of hours, not weeks, thanks to the latest cloud, mobile, and on-demand technologies. 

"SHC is delighted to be selected by InCrowd to be its preferred provider to access healthcare decision makers globally. The tech-enabled InCrowd platform is a forward-thinking delivery system, meeting a critical need for research professionals," says Sal Brucculeri, executive vice president and SHC-InCrowd liaison.

About SHC Universal

For over 25 years, SHC Universal has been providing access to the global ecosystem of healthcare professional and their patients for comprehensive market knowledge to affect health outcomes. To learn more, visit

About InCrowd

InCrowd provides real-time market intelligence from validated experts, connecting life sciences companies directly with prescribers, patients, and other screened and validated healthcare professionals around the globe. Our easy-to-use, proprietary, web-based application allows clients to ask questions of specific respondent groups -- "Crowds" -- in the form of 2-5 minute, online microsurveys. Responses are available in real time, with the needed answers delivered within hours or days, not weeks and months. Through its powerful, mobile, microsurvey methodology and analytics engine, InCrowd enables clients to reach 1.8M healthcare professionals on-demand throughout the United States and around the globe in 20 languages. For more information, visit

Contact Information

  • InCrowd Media Contacts

    Meghan Oates-Zalesky
    Vice-President of Marketing
    Email Contact

    Mary Kae Marinac
    PR Representative for InCrowd
    Email Contact

    SHC Universal Contacts

    Danielle Rissmeyer
    Marketing Manager
    Email Contact

    Sal Brucculeri
    Executive Vice President, Client Relationships
    Email Contact