SOURCE: IO NewsWire

March 13, 2012 07:30 ET

Independent Film Development Corp (IFLM) Launches Into $15 Billion Market

NOTE TO EDITORS: The Following Is an Investment Opinion Being Issued by the IO News Wire.

NEW YORK, NY--(Marketwire - Mar 13, 2012) - Independent Film Development Corp (OTCBB: IFLM), an international distributor of digital films and producer to the multi-billion dollar independent film industry, has recently announced their launch of a social network, HollywoodIndy.com, which is focused on the independent film and television market.

Analyst firm Gartner predicts social media related revenue in 2012 will reach $14.9 billion. Gartner has a broad definition of social media, including websites that create, consume, promote, distribute, discover and share content "for purposes mainly related to communities and social activities" this encompasses companies like Google (NASDAQ: GOOG), LinkedIn (NYSE: LNKD) and FriendFinder (NASDAQ: FFN). The report further outlines how marketers will begin to transition from 'one-time placement and click of ads' toward 'ongoing engagement' with the internet user and will therefore allocate a higher percentage of their advertising budget to social networking sites.

HollywoodIndy aims to be a one-stop resource for working film professionals in the industry, sharing employment and job resources, servicing screenwriters, casting, lodging, location personnel and support services for both above the line and below the line professionals. While the brand integrates with the Company's business model, plans call for the brand to have an independent revenue model to include advertising, paid posts, membership services and video distribution services.

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