BELLEVUE, WA--(Marketwired - Jan 27, 2014) - Visible Technologies, the industry leader in social analytics and engagement for enterprise marketers and agencies, today announced its recognition by Forrester Research, Inc. as a Leader in its Forrester Wave™: Enterprise Listening Platforms, Q1 2014 report. The leaders in the report were acknowledged for their "advanced data processing capabilities, user-friendly dashboards and strong integration and partnership plans."
In addition to securing a Leadership ranking among a pool of 11 enterprise listening software and service providers, Visible received among the second highest rankings in the Strategy category. Its road map was cited as including "self-service research tools and additional automation of client-specific data." The report also stated that "Visible marries an intuitive dashboard that enables users to uncover insights and refine search with high-quality consulting."
"I believe that the Forrester Wave report's placement of Visible as a Leader in social listening acknowledges Visible's focus to deliver deeper insights and global support for social media," said Rich Pasewark, CEO of Visible. "Based on input from our customers, we continue to build innovative capabilities into the Visible Intelligence platform that enable our clients to realize the potential of this big data resource. Our view on the integration of marketing and customer service, and synthesized analysis of earned and owned media are driving factors that differentiate our solution in the marketplace."
The Visible Intelligence (VI) enterprise social media application provides three core capabilities: social media monitoring, enriched data analytics and insights, and customer engagement. The software provides multiple configurable dashboards and unlimited, on-demand search and analytics that help marketers track brand buzz, competitors, industry issues, market events, consumer sentiment and trending topics. With VI's customer engagement functionality, brands are able to make connections and interact with consumers on social channels with workflows easily configured to a client's business priorities and best practices. The Visible Intelligence platform integrates into the evolving marketing and customer engagement ecosystem via its robust API, enabling marketers to support real time use cases and deliver rich insights that drive business results.
For more information on the Visible Intelligence platform, please go here.
To access a copy of the Forrester Wave™: Enterprise Listening Platforms, Q1 2014 report, please visit: www.visibletechnologies.com/why-visible/analyst-reports/
About Visible Technologies
Visible Technologies® is the industry leader in advanced social intelligence and engagement for innovative enterprises and agencies around the globe. Since its inception in 2005, Visible's patented platform -- Visible Intelligence® -- and Insights Services methodology have enabled marketing professionals and business leaders at Fortune 1000 companies to transform their social media programs. The combination of leading technology and services provides real-time consumer insights that impact business decisions and drive tangible results and ROI. Learn more about Visible at www.visibletechnologies.com.