SOURCE: Indian Motorcycle; Polaris Industries

Indian Motorcycle; Polaris Industries

June 21, 2016 11:00 ET

Indian Motorcycle Readies for Second Annual "Veterans Charity Ride to Sturgis"

Epic Ride From L.A. to South Dakota on Indian Bikes Using 'Motorcycle Therapy' to Aid Wounded and Amputee Veterans

MINNEAPOLIS, MN--(Marketwired - Jun 21, 2016) - Indian Motorcycle®, America's first motorcycle company and proud sponsor for the second straight year of the Veterans Charity Ride to Sturgis®, today released further details about the 1,776-mile, multi-state tour that uses Indian motorcycles as therapy for wounded and amputee veterans.

The Veterans Charity Ride to Sturgis hand-selects veterans from all branches of the military to experience motorcycle therapy on Indian motorcycles, trikes and Champion sidecars while riding from Los Angeles to the Sturgis Motorcycle Rally in South Dakota. For 2016, 20 deserving veterans and veteran mentors will join the ride.

"I'm so grateful to the participants in this year's ride and all our veterans for their service to our country," said actor, producer and Indian Motorcycle enthusiast Mark Wahlberg. "This ride is a wonderful opportunity to support each other and enjoy the natural beauty of this great nation."

To watch a video of Mark Wahlberg providing an overview of the Veterans Charity Ride to Sturgis, please visit www.indianmotorcycle.com/en-us/veterans-ride

The program was conceived and developed by veteran Army Paratrooper David Frey and Emmy Award-winning producer and director Robert Manciero of Full Vision Productions, leveraging the therapeutic effects of motorcycle riding to create an adventure of a lifetime for wounded veterans. For the second straight year the journey will be filmed so the message can be shared with as many veterans as possible.

"We'll spend over a week riding on America's most beautiful roads, getting to know each other and helping each other through Motorcycle Therapy," said Frey. "The shared experience of serving brings us together, veteran to veteran, to help each other heal. We also show the veterans just how much their service means to America by stopping in small towns along the way to meet the people of our nation who want to celebrate these brave men and women."

The nine-day journey stops in various towns and cities along the way, giving the veterans a chance to meet the grateful citizens they helped protect. Towns along their route include Las Vegas, N.V., Moab, Utah, Denver, Colo., and Hot Springs, S.D. Once in Sturgis, the veterans spend the week of the rally riding the Black Hills, attending events and taking part in the ultimate "Sturgis Experience."

"Indian Motorcycle is proud to be a founding sponsor of the Veterans Charity Ride to Sturgis in honor of the sacrifices made by these brave men and women," said Indian Motorcycle Marketing Director Reid Wilson. "Indian Motorcycle has a long and proud heritage of supporting the U.S. Military and our troops over the course of the past century, and we are pleased to continue that tradition as a part of this noble and worthwhile initiative."

Special events for our veterans at Sturgis include an exclusive luncheon with members of the Indian Motorcycle Riders Group on Aug. 7, the Legends Charity Memorial Ride on Aug. 8, VIP access to an evening of live music at the Sturgis Buffalo Chip on Aug. 10, the Freedom Celebration Ride departing Spearfish on Aug. 11 and a special shooting competition event at the Sturgis Buffalo Chip followed by an invite-only dinner at Indian Motorcycle of Sturgis on Aug. 12.

"Supporting our veterans by donating sidecars to accommodate amputee veterans in a safe, comfortable manner is something near and dear to our team and to me personally," said Craig Arrojo, President of Champion Sidecars. "We are honored to be associated with such a worthy event, and we look forward to continuing our partnership with the Veterans Charity Ride for years to come."

To follow the ride, support our veterans, donate and hear their stories, visit VeteransCharityRide.org and IndianMotorcycle.com. Learn more about Indian Motorcycle by visiting IndianMotorcycle.com and Facebook, Twitter and Instagram social media channels.

ABOUT FULL VISION PRODUCTIONS
Located in La Crescenta, California, Full Vision Productions was founded in 1994 by producer/director Robert Manciero. Since then it has grown into a full service production company and agency with 11 Emmy awards and several festival awards to their credit. Originally specializing in extreme sports, Full Vision Productions has expanded into commercial, promotional and documentary film work for networks, major corporations and government agencies. Please visit www.fullvisionproductions.com for more details.

ABOUT CHAMPION SIDECAR & TRIKES
Champion Sidecars & Trikes, established in 1984 and located in Garden Grove, California, has achieved recognition throughout the motorcycle community for innovation, leadership and advancement of motorcycle sidecars and three-wheel motorcycles. Champion will continue to break ground in the motorcycle industry by delivering the highest value sidecar and three-wheel experience to motorcyclists around the world. For more details visit www.championsidecars.com.

ABOUT INDIAN MOTORCYCLE®
Indian Motorcycle, a wholly-owned subsidiary of Polaris Industries Inc. (NYSE: PII), is America's first motorcycle company. Founded in 1901, Indian Motorcycle has won the hearts of motorcyclists around the world and earned distinction as one of America's most legendary and iconic brands through unrivaled racing dominance, engineering prowess and countless innovations and industry firsts. Today that heritage and passion is reignited under new brand stewardship. To learn more, please visit www.indianmotorcycle.com.

ABOUT POLARIS® INDUSTRIES
Polaris Industries Inc. (NYSE: PII) is a global powersports leader with annual 2015 sales of $4.7 billion. Polaris fuels the passion of riders, workers and outdoor enthusiasts with our RANGER®, RZR® and POLARIS GENERAL™ side-by-side off-road vehicles; our SPORTSMAN® and POLARIS ACE® all-terrain off-road vehicles; VICTORY® and INDIAN MOTORCYCLE® midsize and heavyweight motorcycles; SLINGSHOT® moto-roadsters; and Polaris RMK®, INDY®, SWITCHBACK® and RUSH® snowmobiles. Polaris enhances the riding experience with parts, garments and accessories sold under multiple recognizable brands, and has a growing presence globally in adjacent markets with products including military and commercial off-road vehicles, quadricycles, and electric vehicles. www.polaris.com

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