SOURCE: Indian Motorcycle; Polaris Industries

Indian Motorcycle; Polaris Industries

June 11, 2015 14:00 ET

Indian Motorcycle Turns Up the Heat From Coast-to-Coast With the "Great American Summer Cookout" on June 13 at Dealers Nationwide

All Riders and Enthusiasts Are Invited to Gear Up for Riding Season and Join the Indian Motorcycle Family for Great Food, Prizes, Entertainment, and More at Local Dealerships

MINNEAPOLIS, MN--(Marketwired - Jun 11, 2015) - Indian Motorcycle®, America's first motorcycle company, today announced its inaugural "Great American Summer Cookout," taking place at Indian Motorcycle dealerships across the country on Saturday, June 13. The nationwide party celebrates the kickoff to summer riding season and the run-up to the 2015 Sturgis Motorcycle Rally™ in Sturgis, South Dakota. With the historic 75th anniversary of the Sturgis Rally fast approaching and nearly 1,000,000 attendees expected, the nationwide summer cookout will serve to remind motorcycling fans that the rally was started by Indian Motorcycle, and the past, present and future of this iconic motorcycling event belong to all riders.

While event specifics vary by location, dealers nationwide will be grilling up lots of summer favorites, and bringing "mini Sturgis rallies" to their towns with free giveaways, drawings for prizes, and more. The event is taking place in collaboration with Indian Motorcycle partners the USO, the Sturgis Buffalo Chip®, Jack Daniel's and Zac Brown Band. Each event will feature plenty of free prizes and attendees will have a chance to enter for a chance to win a Zac Brown Band concert trip giveaway -- all while helping raise funds for the USO and military families in the local area. Visit the Indian Motorcycle Great American Summer Cookout event page for event details at the dealer nearest you.

"Summer is finally here and everyone at Indian Motorcycle is excited to celebrate our strong ties to the Sturgis Rally by bringing a taste of Sturgis to towns nationwide," said Scott Meek, Indian Motorcycle marketing director. "We're extending an open invitation for everyone to stop by their local dealer this weekend to enjoy some great food, awesome bikes and support the USO."

ABOUT INDIAN MOTORCYCLE®
Indian Motorcycle, a wholly-owned subsidiary of Polaris Industries Inc. (NYSE: PII), is America's first motorcycle company. Founded in 1901, Indian Motorcycle has won the hearts of motorcyclists around the world and earned distinction as one of America's most legendary and iconic brands through unrivaled racing dominance, engineering prowess and countless innovations and industry firsts. Today that heritage and passion is reignited under new brand stewardship. To learn more, please visit www.indianmotorcycle.com.

ABOUT POLARIS® INDUSTRIES
Polaris is a recognized leader in the powersports industry with annual 2014 sales of $4.5 billion. Polaris designs, engineers, manufactures and markets innovative, high quality off-road vehicles, including all-terrain vehicles (ATVs) and the Polaris RANGER® and RZR® side-by-side vehicles, snowmobiles, motorcycles and on-road electric/hybrid powered vehicles.

Polaris is among the global sales leaders for both snowmobiles and off-road vehicles and has established a presence in the heavyweight cruiser and touring motorcycle market with the Victory® and Indian Motorcycle® and Slingshot® brands. Additionally, Polaris continues to invest in the global on-road small electric/hybrid powered vehicle industry with Global Electric Motorcars (GEM), Goupil Industrie SA, Aixam Mega S.A.S., and internally developed vehicles. Polaris enhances the riding experience with a complete line of Polaris Engineered Parts, Accessories and Apparel, Klim branded apparel and ORV accessories under the Kolpin®, Cycle Country® and Pro Armor® brands.

Polaris Industries Inc. trades on the New York Stock Exchange under the symbol "PII", and the Company is included in the S&P Mid-Cap 400 stock price index.

Information about the complete line of Polaris products, apparel and vehicle accessories are available from authorized Polaris dealers or anytime at www.polaris.com.

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