SOURCE: Indie Ranch Media, Inc.

Indie Ranch Media, Inc.

June 05, 2009 08:15 ET

Indie Ranch Media's Subsidiary, NetMix, Updates Business Plan Which Includes $12 Million Proforma Revenue

MALIBU, CA--(Marketwire - June 5, 2009) - Indie Ranch Media, Inc. (the "Company"), (PINKSHEETS: INDR) today provides information to its shareholders of its revenue potential. Sparrow Marcioni, President of the Company's subsidiary NetMix Broadcasting Network Inc. ("NetMix"), has updated the NetMix business plan and model which includes proforma revenue projections potentially exceeding $12M in the first 6 quarters.

The NetMix broadcasting business model includes revenue from advertising sales, syndication charges for NetMix content, re-broadcasting fees; electronic music distribution charges, studio and production fees and on demand music distribution charges. Additional revenue streams will be added after video streaming is integrated to the broadcasting model.

The model also includes the deployment of a "NetMix Network" built for the sharing of network resources with sister stations, affiliates, and other companies for the purpose of developing a partnership with the Company.

Implementation of the business model plan requires a financing and full positioning of the NetMix technology and broadcast network.

The following are the main Online Advertising Revenues Streams for Internet Radio that are incorporated in the NetMix business model:

Clickthroughs and Banners Ads

The beginning for online ad serving or placements, has become the backbone of the advertising industry, and now more than ever has to reach its optimum to keep up with changing trends.

Advertisement Viewing Incentive Programs

These programs place a hard value on the time a visitor spends with a sponsor's ad. These ad units are premium interactive online commercials that NetMix listeners choose to watch as "payment" for receiving access to high speed network streams.

Captured Portal Advertising

Consumer directed messages can be inserted at the beginning of a login session allowing advertiser to gain mindshare before users connect.

Sponsored Session Advertising

These messages can be used to incent users to interact with the advertisers brand as they are inserted into specific sessions of a user's online activity.

In Stream and Pervasive Advertising

These messages are inserted only in the data stream of users who visit certain music streams and or demonstrate an interest in an advertiser's product or service.

The Company looks forward to providing more streams of information regarding NetMix potential and business developments, stay tuned.


Indie Ranch Media is an incubator dedicated to developing, supporting and launching Internet-based media ventures and technologies. The Company's focus is on combining strategy, ideas, and execution with the culture of entrepreneurial spirit to develop new media products faster, cheaper, and better. The Company is supporting the development of NetMix Broadcasting Network Inc. ( and Omni Entertainment Group Inc. (


A number of statements contained in this press release are forward-looking statements. These forward-looking statements involve a number of risks and uncertainties, including the sufficiency of existing capital resources, technological changes and uncertainties related to the development of Indie Ranch Media, Inc.'s business model. The actual results Indie Ranch Media, Inc. may achieve could differ materially from any forward-looking statements due to such risks and uncertainties.

Contact Information

  • For further information please contact:

    Shareholder Communications
    Sharon DiMagio
    Telephone: 888-280-8978