SOURCE: Accelerize New Media, Inc.

April 02, 2012 09:15 ET

Industry Leading CPA Network Clickbooth Selects Cake Marketing for Real-Time Tracking and Analytics Platform

Company to Utilize Cake Marketing's Reliable and Scalable Architecture to Manage Domestic and International Traffic With Speed and Efficiency

NEWPORT BEACH, CA--(Marketwire - Apr 2, 2012) - Cake Marketing, the Software as a Service (SaaS) division of Accelerize New Media, Inc. (OTCBB: ACLZ), announced its partnership with Clickbooth, a leading performance based network and winner of the Inc. Magazine Top 500 Fastest Growing Companies in Marketing and Advertising in 2009. The Cake Marketing platform will power Clickbooth's CPA network operations, and provide advertisers and publishers a dynamic, reliable and innovative solution within the performance based marketing space. Cake Marketing is a robust platform designed to support the analytics, tracking and management of affiliate marketing companies, and evaluate the performance of marketing relationships to better optimize traffic and increase profits within the advertising funnel. As the largest global affiliate network, Clickbooth's partnership with Cake Marketing validates the years of development, testing and usage of the Cake Marketing platform in the marketplace. Collaborating with large-scale brands, advertisers and leading affiliate networks, Cake Marketing has quickly become an industry leader within the tracking space.

With servers in multiple locations providing fully replicated and trusted network uptime, the Cake Marketing platform will manage Clickbooth's entire CPA network from click to conversion with precision and real-time reporting. In addition to providing the tracking infrastructure, Cake Marketing makes their 24/7 phone, email, and ticket support a top priority for clients.

"Partnering with Clickbooth is a groundbreaking and exciting time as we have the opportunity to work with a company that will take full advantage of the major investment we have made in our platform's infrastructure to support a global enterprise network," said Jeff McCollum, President of Cake Marketing. With its continued innovation and tracking capabilities, Cake Marketing is gaining considerable market share within the performance advertising space and steadily adding new clients.

Cake Marketing's patent pending technology offers affiliates and marketers a flexible yet powerful solution allowing for custom features and innovative ideas to increase productivity and improve the life cycle of online campaigns.

"After evaluating competing platforms and entertaining the idea of building a proprietary platform, we were extremely impressed with what the Cake Marketing tracking technology could do for our company as we continue to grow and enhance our global traffic with speed and efficiency," said John Lemp," CEO of Clickbooth.

In addition to providing the tracking and analytics for Clickbooth's web-based campaigns, the Cake Marketing platform will also provide the tracking tools allowing advertisers to offer mobile installs and actions within an app. With this robust functionality, Clickbooth can now take advantage of Mobile Marketing, the fastest growing segment of Performance Based Marketing, thus opening up multiple streams of revenue for Clickbooth and their affiliates.

Cake Marketing is sponsoring the Clickbooth party at Adtech San Francisco April 3rd and Clickbooth will be exhibiting at booth #1509 April 3rd-4th.

Additional Information

About Cake Marketing
Cake Marketing is a highly scalable SaaS (Software-as-a-Service) platform providing a comprehensive and complete online tracking solution for advertisers -- from acquisition through conversion. Easy-to-use wizards and real-time reporting guide users through every step of managing and optimizing campaigns. From traffic providers to advertisers, tracking to data distribution, Cake Marketing offers the most robust platform to manage your business and analyze the performance of your marketing relationships. Seamless integration with other services through a developed API eliminates bottlenecks while increasing ROI for advertisers. For more information and demo visit or call 949-548-CAKE.

About Clickbooth
Clickbooth is the largest CPA and CPC network providing partners with a full-service management platform for both advertisers and publishers with the ability to maximize profits and grow their affiliate operations. Offering competitive pricing and world-class service, Clickbooth is a one-stop solution for affiliates and performance based marketers. For more information visit or call 941-483-4188.

Use of Forward-looking Statements

This press release may contain forward-looking statements from Accelerize New Media, Inc. within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995 and federal securities laws. For example, when we say that our software allows clients to increase profits, or increase productivity, or that we are gaining considerable market share, we are using forward-looking statements. These forward-looking statements are based on the current expectations of the management of Accelerize New Media only, and are subject to a number of factors and uncertainties that could cause actual results to differ materially from those described in the forward-looking statements. The following factors, among others, could cause actual results to differ materially from those described in the forward-looking statements: changes in technology and market requirements; our technology may not be validated as we progress further; we may be unable to retain or attract key employees whose knowledge is essential to the development of our products and services; unforeseen market and technological difficulties may develop with our products and services; inability to timely develop and introduce new technologies, products and applications; loss of market share and pressure on pricing resulting from competition, which could cause the actual results or performance of Accelerize New Media to differ materially from those contemplated in such forward-looking statements. Except as otherwise required by law, Accelerize New Media undertakes no obligation to publicly release any revisions to these forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events. For a more detailed description of the risk and uncertainties affecting Accelerize New Media, reference is made to Accelerize New Media's reports filed from time to time with the Securities and Exchange Commission.

Contact Information

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