SOURCE: Information Builders

Information Builders

October 05, 2015 08:20 ET

Information Builders Ranked as a Leader in Dresner Advisory Services' Small and Mid-Sized Enterprise BI Market Study

Respondents in Third Annual Survey Rate BI and Analytics Provider Highly for Customer Experience and Credibility

NEW YORK, NY--(Marketwired - Oct 5, 2015) - Information Builders, a leader in business intelligence (BI) and analytics, information integrity, and integration solutions, today announced that it received high rankings in Dresner Advisory Services' third annual Small and Mid-Sized Enterprise BI Market Study. The company was positioned as an Overall Experience Leader in the study's Customer Experience Model and a Credibility Leader in its Vendor Credibility model, reflecting the perceived value and confidence small and mid-sized customers derive from its solutions. 

The Dresner study found that small and mid-sized enterprises value a wide array of BI and analytics technologies and initiatives, with dashboards, end-user self-service, and advanced data visualization among respondents' top priorities. Executive management and sales are the strongest departmental drivers behind SME BI implementations, and participants were also more likely to believe that BI efforts at their organizations are driven by strategic planning, marketing, and R&D than their larger counterparts. These top BI functions and drivers have remained relatively the same since the inaugural Dresner report, demonstrating that the SME market is consistent in its BI needs and investments.

With solutions designed to facilitate self-service analysis for a wide variety of stakeholders, Information Builders' WebFOCUS BI and analytics platform enables small and mid-sized organizations to derive maximum value from their BI projects. Offered as a traditional BI implementation, mobile solution, or in the cloud, WebFOCUS provides consistent, accurate insights across these delivery models to equip companies with the ability to engender data-backed decision-making throughout their organizations.

"This year's SME Market Study respondents point to better decision-making, revenue growth, and increased competitive advantage as key BI objectives," said Howard Dresner, founder and chief research officer of Dresner Advisory Services. "Small and mid-sized companies are looking for solutions designed to help them cost-effectively realize these goals and become more data-centric organizations in the process. We congratulate Information Builders on their strong showing in our annual look at the SME BI market."

"In our data-driven economy, customizable, intuitive BI and analytics solutions are not benefits reserved solely for large organizations," said Gerald Cohen, president and CEO of Information Builders. "Information Builders has always focused on equipping the widest range of stakeholders with data-derived insights, and the SME sector has been an essential element of that endeavor. We're pleased to be positioned so favorably in the latest Dresner Market Study, as it underscores that our small and mid-sized customers are deriving value from their WebFOCUS implementations."

For more information, access the Dresner Advisory Services' 2015 Small and Mid-Sized Enterprise BI Market Study today.

About Information Builders
Information Builders helps organizations transform data into business value. Our software solutions for business intelligence and analytics, integration, and data integrity empower people to make smarter decisions, strengthen customer relationships, and drive growth. Our dedication to customer success is unmatched in the industry. That's why tens of thousands of leading organizations rely on Information Builders to be their trusted partner. Founded in 1975, Information Builders is headquartered in New York, NY, with offices around the world, and remains one of the largest independent, privately held companies in the industry. Visit us at informationbuilders.com, follow us on Twitter at @infobldrs, like us on Facebook, and visit our LinkedIn page.

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