SOURCE: InfoSearch Media, Inc.

July 16, 2007 07:55 ET

InfoSearch Media Announces Immediate Availability of TrafficBuilder Video

Concludes Successful Pilot Program of the Industry's Only Search-Targeted Online Video Product

MARINA DEL REY, CA--(Marketwire - July 16, 2007) - InfoSearch Media, Inc. (OTCBB: ISHM), a leading Internet marketing company that produces traffic-targeted online text and video content, today announced the immediate availability of TrafficBuilder Video, a search-targeted video product, through its direct sales force. Currently, TrafficBuilder Video is the only search-targeted online video product available industry-wide, providing clients with affordable, high-quality, site-enhancing and traffic-building online videos based on custom topics.

Additionally, the Company announced that it has concluded its successful pilot program for TrafficBuilder Video, having worked closely with several clients including Rodale Publications to deliver a diverse series of search-targeted videos across a broad range of customer-identified topics. To view a series of InfoSearch Media TrafficBuilder Video spots in action on Rodale Publications' menshealth.com website please visit: http://www.menshealth.com/cda/article.do?site=MensHealth&channel=fitness&category=sports&conitem=f67599c6c4c13110VgnVCM10000013281eac____

"Our TrafficBuilder Video pilot program was very successful," said George Lichter, President and CEO, InfoSearch Media. "We're proud to have worked with Rodale Publications, delivering several series of search-targeted videos to this valued pilot program client. With Rodale, we created a series of golf exercise videos which first appeared on their flagship website, menshealth.com prior to the U.S. Open. We've leveraged our traffic-building expertise in online text-based products to create an end-to-end solution that provides clients with affordable, high-quality online videos that are truly search-targeted, serving to not only enhance their customers' on-site experience but also drive more targeted search traffic to their site overall."

The TrafficBuilder Video Process

InfoSearch Media's team of video and search engine content and production experts work closely with clients to take their vision and custom topics from 'article to script to finished website video,' utilizing a streamlined, best practices process that includes the following steps:

--  Search-targeted article authoring
--  SEO-aware script development
--  Studio filming and production
--  Graphics and animation design
--  Professional narration, actors and post-production services
--  Search optimization and metadata tagging for search engine indexing
    and retrieval purposes
--  Encoding and delivery
    

InfoSearch Media's proprietary search-targeted video methodology addresses all major present and future video search platforms. In addition, every TrafficBuilder Video is delivered fully integrated into a page of TrafficBuilder Text at no additional cost.

TrafficBuilder Video Pricing

TrafficBuilder Video is the most affordable way for customers to add search-targeted, high-quality custom videos to their websites, with prices starting at just $899 per video segment and a minimum order of five segments. Because of their search-targeted structure, TrafficBuilder Video segments may even pay for themselves by sending more organic search engine traffic to a client's website that they may be paying by the click to get otherwise.

To view and download InfoSearch Media's TrafficBuilder Video brochure, please visit: http://www.infosearchmedia.com/pdf/TrafficBuilderVideo_OneSheet.pdf

To order TrafficBuilder Video, please contact an InfoSearch Media sales representative at 1-800-388-1680 or visit: http://www.infosearchmedia.com/lead_generation.php

About InfoSearch Media

InfoSearch Media (http://www.InfoSearchMedia.com) is a leading Internet marketing company and the largest dedicated provider of traffic-targeted online text and video content. InfoSearch Media's network of professional writers, editors, technical specialists and video producers helps businesses succeed on the Web by implementing cost-effective Internet marketing solutions designed to deliver more traffic for customers of every size. Whether a business needs more local traffic in 100 cities or is a content publisher with an ongoing need for fresh, targeted Web content, InfoSearch Media offers the outsourced solutions, capacity and reputation to help it win the audience it needs on the Internet.

Safe Harbor Statement

This release contains "forward-looking statements" that involve risks and uncertainties. Actual results may differ materially from expectations discussed in such forward-looking statements. Management assumes no obligation to comment on or provide an update to its stock purchases or sales in the future except as specifically required by law and by the Securities and Exchange Commission. Factors that might cause such differences include, but are not limited to the challenges of attracting new customers and maintaining existing customers and developing, deploying and delivering InfoSearch services; competition from existing and new competitors; the ability to generate sufficient cash flow or otherwise obtain funds to repay new or outstanding indebtedness; the loss or decline in business from our key customers and other risks described from time to time in InfoSearch's filings with the Securities and Exchange Commission. In particular, see InfoSearch's recent quarterly and annual reports filed with the Securities and Exchange Commission, copies of which are available upon request from InfoSearch. InfoSearch does not assume any obligation to update the forward-looking information contained in this press release.

Contact Information

  • Contact:
    Investor Contact:
    Brinlea Johnson
    The Blueshirt Group, for InfoSearch Media
    415/217-5861
    Email Contact

    Media Contact:
    Heather Gore
    310/437-7562
    Email Contact