SOURCE: InfoSearch Media

April 16, 2007 07:55 ET

InfoSearch Media Offers Expanded Search Engine Optimization Consulting and Services

Clients to Benefit From In-Depth SEO Offerings That Boost Search Rankings and Traffic

MARINA DEL REY, CA -- (MARKET WIRE) -- April 16, 2007 -- InfoSearch Media, Inc. (OTCBB: ISHM), a leading on-line text and video content producer, today announced it has created a dedicated team to offer search engine optimization (SEO) consulting and implementation services. The Company is introducing a full range of integrated SEO services to complement its existing product lines that include on-line text and video content development.

"Our on-line content has always leveraged best SEO practices -- that's why it performs so well," said George Lichter, President and CEO, InfoSearch Media. "Our new, dedicated SEO group reflects the growing needs of our clients. Offering a full-line of SEO consulting and services is a natural extension to what we already offer our clients and a logical next step in the evolution of the Company."

Client engagements for SEO services will consist of a four-step process including:

--  Initial project scope definition
--  Site analysis and audit
--  Recommendations and implementation
--  Ongoing results monitoring and tuning
    
"The SEO team will continue to be responsible for implementing the content we produce, while also undertaking new growth initiatives. This includes creating a streamlined process for client website submissions to top search engines and general-purpose, vertical and local directories; expanding inbound linking strategies and programs; and creating more sophisticated web analytics used to analyze client site performance," said Bob Myers, VP, Production.

Search engine optimization is a vital component to ensuring better-branded visibility on-line, including higher rankings in organic search results. According to eMarketer and BigResearch, more than 40 percent of U.S. consumers research their purchases on-line and 80 percent of these consumers' web usage starts at a search engine. As Internet users are increasingly turning to search engines to research and find information about and providers for desired products and services, search engine visibility is quickly becoming the cornerstone of lead generation and marketing activities for businesses of every size looking to reach new customers and clients. In February 2007 alone, U.S. Internet users conducted 6.9 billion searches for information, according to data from comScore Network's qSearch.

About InfoSearch Media

InfoSearch Media (http://www.infosearchmedia.com) is the largest dedicated producer of search-targeted text and video content for the Internet designed to obtain higher rankings, brand recognition and better website performance for publishing and media clients. InfoSearch Media's network of professional writers, editors, technical specialists, video producers and SEO experts also helps businesses succeed on the web by implementing text and video content-based Internet marketing solutions. Whether a business needs local ranking in 100 cities or is a content publisher who understands the need for targeted on-line content, InfoSearch Media offers the outsourced solutions, capacity and reputation to help it win the audience it needs on the Internet.

Safe Harbor Statement

This release contains "forward-looking statements" that involve risks and uncertainties. Actual results may differ materially from expectations discussed in such forward-looking statements. Management assumes no obligation to comment on or provide an update to its stock purchases or sales in the future except as specifically required by law and by the Securities and Exchange Commission. Factors that might cause such differences include, but are not limited to the challenges of attracting new customers and maintaining existing customers and developing, deploying and delivering InfoSearch services; competition from existing and new competitors; the ability to generate sufficient cash flow or otherwise obtain funds to repay new or outstanding indebtedness; the loss or decline in business from our key customers and other risks described from time to time in InfoSearch's filings with the Securities and Exchange Commission. In particular, see InfoSearch's recent quarterly and annual reports filed with the Securities and Exchange Commission, copies of which are available upon request from InfoSearch. InfoSearch does not assume any obligation to update the forward-looking information contained in this press release.

Contact Information

  • Contact:

    Investor Contact:
    Brinlea Johnson
    The Blueshirt Group, for InfoSearch Media
    415/217-5861
    Email Contact

    Media Contact:
    Heather Gore
    310-437-7380 x7741
    Email Contact