SOURCE: InfoSearch Media

December 04, 2006 07:55 ET

InfoSearch Media to Launch Personal Online Identity Management System

New BrandMyself™ System Offers Consumers Options to Manage Their Identity Online

MARINA DEL REY, CA -- (MARKET WIRE) -- December 4, 2006 -- InfoSearch Media, Inc. (OTCBB: ISHM), a leading online media and search marketing firm, today announced that BrandMyself™, the company's comprehensive new online identity management system, will be available to the public in Q1 2007.

InfoSearch Media currently uses a range of robust proprietary technologies and processes in their content-based Internet marketing solutions. The Company's small business and enterprise level clients rely on InfoSearch Media to simultaneously increase online search engine rankings, website sales performance and eliminate negative search references. The new BrandMyself™ system integrates several of InfoSearch Media's most successful content-based search marketing solutions into a powerful, comprehensive system tailor-made for individual customers.

"In this day and age, a simple Google search can bring up all sorts of information, both positive and negative," said George Lichter, President and CEO, InfoSearch Media. "People need to be in control of their 'personal brand.' A prospective employer or school admissions committee isn't going to respond well to a blog page littered with party photos. According to a recent study by ExecuNet, seventy-seven percent of executive recruiters run background checks on candidates by using search engines. The BrandMyself™ system features a number of options to help ensure people can develop and maintain their best possible personal brand -- and leave skeletons in the closet where they belong."

"There are a few new startups that handle the more trivial elements of what BrandMyself™ can do, but the InfoSearch advantage is our proven expertise in content and ranking. That core competence lies at the center of what we deliver to more than 2,500 of our existing business customers every day," said Lichter. "We are now leveraging that same business expertise to deliver what individuals really want: the ability to build and control their personal brand on the Internet."

About InfoSearch Media

InfoSearch Media (http://www.infosearchmedia.com), the largest dedicated provider of "smart" targeted content for the Internet, is designed to obtain higher rankings, brand recognition and better website performance for publishing and media clients. InfoSearch Media's network of professional writers, editors and other technical specialists also help businesses succeed on the web by implementing content-based Internet marketing solutions. Whether a business needs local ranking in 100 cities or a content publisher who understands the need for targeted online content, InfoSearch Media offers the outsource solutions, capacity and reputation to help any company win the audience they need on the Internet.

Safe Harbor Statement

This release contains "forward-looking statements" that involve risks and uncertainties. Actual results may differ materially from expectations discussed in such forward-looking statements. Management assumes no obligation to comment on or provide an update to its stock purchases or sales in the future except as specifically required by law and by the Securities and Exchange Commission. Factors that might cause such differences include, but are not limited to the challenges of attracting new customers and maintaining existing customers and developing, deploying and delivering InfoSearch services; competition from existing and new competitors; the ability to generate sufficient cash flow or otherwise obtain funds to repay new or outstanding indebtedness; the loss or decline in business from our key customers and other risks described from time to time in InfoSearch's filings with the Securities and Exchange Commission. In particular, see InfoSearch's recent quarterly and annual reports filed with the Securities and Exchange Commission, copies of which are available upon request from InfoSearch. InfoSearch does not assume any obligation to update the forward-looking information contained in this press release.

Contact Information

  • Investor Contact
    Alex Wellins
    The Blueshirt Group for InfoSearch Media, Inc.
    415/217-5861
    Email Contact

    Media Contacts:
    Bree Friedman
    InfoSearch Media
    310/413-7531
    Email Contact