SOURCE: INNOCENTIVE, INC.

InnoCentive, Inc.

March 03, 2010 09:39 ET

InnoCentive Awards Prizes for Third Annual Crowdsourcing Video Challenge

Winning Videos Convey Power of Open Innovation Problem Solving -- Unlimited Possibilities

WALTHAM, MA--(Marketwire - March 3, 2010) -  InnoCentive, Inc., the world leader in open innovation, today announced the winners of its third annual marketing video Challenge. Andrew Patterson of Edmond, Oklahoma, David J. Michael of Rockford, Illinois and Jason Harper of Rocklin, California won $7,500 USD, $1,500 USD and $1,000 USD respectively for placing first, second and third in the competition. This year's Challenge focused on the theme, "Unlimited Possibilities: InnoCentive Solvers Changing the World." The winning InnoCentive Solvers' videos best communicated to the public how just one person can make a difference by participating in open innovation. Click here to see all winning videos.

"Drawing from their creativity, these Solvers captured in their videos the essence of the power of a single person to change the world through open innovation," said Dwayne Spradlin, CEO of InnoCentive. "It's our role to connect these millions of inventive and 'uniquely prepared' minds with the needs of organizations all over the world to make an impact."

Winning videos will be used in future InnoCentive marketing campaigns where appropriate. Previous videos have appeared in broadcast stories about InnoCentive on networks including The Discovery Channel, FOX and CNBC, in sales presentations, and at trade shows and industry events.

When asked about their vision for the videos the winning Solvers shared the following:

"InnoCentive is an international effort, but after watching past competition videos, I realized that I wanted my video to be less universal in scale than the others," said Jason Harper. "InnoCentive has a fantastically global consciousness, but on the ground level, it's often a few stellar individuals in lonely rooms at midnight who make the difference and solve problems. Showing that sort of person's experience was the key to my video."

"I wanted to concretize the concept 'innovation' by pointing to some of the world's great innovators and problem solvers," said David J. Michael. "InnoCentive embodies the tenacity and ingenuity of those people. When you present a problem to the Solvers at InnoCentive, it's almost like being able to phone one of history's greatest innovators."

About InnoCentive, Inc.
Since 2001, InnoCentive has helped corporate, government, and non-profit organizations to better innovate through crowdsourcing, strategic consulting services and internal Software-as-a-Service offerings. The company built the first global Web community for open innovation where organizations or "Seekers" submit complex problems or "Challenges" for resolution to a "Solver" community of more than 200,000 engineers, scientists, inventors, business professionals, and research organizations in more than 200 countries. Prizes for winning solutions are financial awards up to US $1,000,000. Committed to unleashing diverse thinking, InnoCentive continues to introduce new products and services exemplifying a new corporate model where return to investors and individual passion go hand in hand with solving mankind's most pressing problems. http://www.innocentive.com/

Contact Information

  • For more information contact:
    Karyn Martin
    Emerge PR
    Email Contact
    617-729-3173

    Connie French
    InnoCentive Marketing Director
    Email Contact