SOURCE: Optimal Blue LLC

Leading Mortgage Enterprise Lending Services

February 24, 2016 13:17 ET

Innovative and Strategic Mobile Resource Now Available for Optimal Blue Customers

Optimal Blue Meets Industry Demand; Launches QuickSearch

PLANO, TX--(Marketwired - February 24, 2016) - In a world fueled by technological advancements, it is no surprise that the power of mobile technology has taken over the housing industry. Homebuyers have come to expect on-demand information available at the point-of-need, resulting in upwards of ninety percent of homebuyers using the internet as a resource during the home buying process. Leading analytics companies that track internet usage showed that mobile represented more than half of all total searches in 2015.

Plano, TX.-based Optimal Blue, the premier cloud-based provider of enterprise lending services to the mortgage industry, is once again at the forefront of innovation as it launched today, QuickSearch, a powerful mobile technology service providing users a competitive edge through a strategic mobile maneuver.

Backed by the guaranteed 99.99+% accuracy of Optimal Blue Banker, QuickSearch allows borrowers, loan officers and realtor partners to rapidly access rates and products, and perform real-time pricing searches for borrowers or members at anytime, anywhere. A configurable quick search form displays the fields that are most important and relevant to the company's business, while configurable results are displayed based on unique product offerings. Comprehensive Lead Capture functionality equates to search criteria and member inputs automatically populating as a prospect in the LOs pipeline, while users also benefit from valuable resources such as consumer specific product and pricing alerts, and pre-populating Email Results.

"QuickSearch is a perfect addition to Bay Equity's innovative technology," said company President Casey McGovern. "We're committed to providing our loan officers and branches with the tools and best practices to close more loans. The QuickSearch tool will ensure Bay Equity loan officers will always have access to accurate pricing. Plus, the ability to quote accurate pricing with a mobile device enables our loan officers to develop relationships while out of the office. It can be shared with realtors and even provided to consumers, giving us valuable branding on their mobile devices and keeping us top of mind."

"In our ever-changing industry, Optimal Blue is known for innovation and staying abreast of current technological demands," said Bruce Backer, Managing Director of Consumer Engagement at Optimal Blue. "QuickSearch is no exception. The mobile solution allows our customers to stay competitive by providing their loan officers, agents and borrowers information when and where they need it. From their smartphones, they can access real-time product and pricing, as well as set Rate Alerts and send emails -- building a solid foundation to transition the borrower into the application process, electronically and compliantly."

About Bay Equity
Bay Equity is a full-service retail mortgage lending institution founded in San Francisco in 2007, and now headquartered in nearby Sausalito. Bay Equity has operations centers in Concord, Calif., Everett, Wash., Portland, Ore., Plano, Texas, Grand Junction, Colo., San Diego, Minneapolis and Denver. For more information about Bay Equity Home Loans, please visit www.bayequityhomeloans.com.

About Optimal Blue
Optimal Blue is the premier cloud-based provider of managed-content, pricing and product eligibility (PPE), secondary marketing, consumer engagement, data and analytics, and compliance services. Based in Plano, Texas, Optimal Blue has developed an enterprise class suite of products and services designed to automate a lender's complex processes, improving efficiency and profitability while gaining a competitive advantage. With a 99.999% accuracy rate, Optimal Blue technology connects hundreds of investors with more than 1,500 financial institutions and currently touches nearly 1 of every 4 mortgage loans originated nationally.

For more information, please visit www.optimalblue.com.

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