SOURCE: Innovative Food Holdings, Inc.

September 19, 2007 10:04 ET

Innovative Foods Announces Extension of Significant Contract to Supply Gourmet Food Products to Major Food Distributor

NAPLES, FL--(Marketwire - September 19, 2007) - Innovative Food Holdings, Inc. (PINKSHEETS: IVFH) announces that its wholly owned subsidiary, Food Innovations, Inc., has extended its existing contract with its largest customer. The contract, in which Food Innovations will continue supplying perishable and non perishable foods to it's largest customer, will now run through September 11, 2008.

Mr. Justin Wiernesz, Food Innovation's Chief Marketing Officer, commented, "I believe that the extension of the contract and increased discussions represent the beginning of an increased level of cooperation between Food Innovations and its largest customer. I look forward to initiating and implementing our strategic plan for 2008 and beyond and I believe that the signing of the contract is an important first step to achieving those strategic plans."

Innovative Food Holdings, Inc., through its wholly owned subsidiary, Food Innovations, Inc., provides, with a commitment to chef level extreme quality and service, gourmet food products to discerning chefs throughout the United States.

This release contains certain forward-looking statements and information relating to Innovative Food Holdings, Inc. (the "Company") that are based on the beliefs of the Company's management, as well as assumptions made by and information currently available to the Company. Such statements reflect the current views of the Company with respect to future events and are subject to certain assumptions, including those described in this Release. Should one or more of these underlying assumptions prove incorrect, actual results may vary materially from those described herein as anticipated, believed, or expected. The Company does not intend to update these forward-looking statements.

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