SOURCE: Artefact


May 22, 2012 08:00 ET

Innovative Retailers and Green Organizations Line Up Behind 999Bottles Kickstarter Campaign

Unique Reusable Bottle Gains Support From Individual Backers From Five Continents

SEATTLE, WA--(Marketwire - May 22, 2012) - Artefact, the award-winning technology product design firm, who launched a Kickstarter campaign last month to fund the manufacturing of its unique 999Bottles concept, announced that in less than a month, it has reached 50% of its funding goal of $99,999. The momentum is fueled by the support of almost 500 backers from five continents, the pledges from corporate partners like NorTech and the commitment of innovative retailers such as and Fab. Designed to encourage people to switch away from using environmentally damaging plastic bottles by helping them track and visualize the impact of their choices, the 999Bottles combines quality materials, sleek design and unique tracking mechanism. and Fab are two founding distribution partners who are committed to place 999Bottles on their innovative retail platforms. With an exclusive focus on providing moms easy access to the world's best, healthiest products, online retailer is always on the lookout for products that do not compromise between eco-consciousness, design and ease-of-use. The 999Bottles' no-fuss design, smart features such as the no-slip, no-scratch rubberized bottom and wide mouth for easy cleaning make it the perfect reusable bottle for any busy mom. The clever dials and the accompanying iPhone app encourage her to use it often for herself or as an interactive tool that teaches her kids environmental responsibility.

"Everything on our site is ecomom trusted. Our team of experts researches products, so you don't have to," said Jody Sherman, CEO and co-founder of "With its sleek design, positive environmental impact, and educational app, 999Bottles is the perfect addition to ecomom's inventory of smart, healthy products for the family."

In less than a year since its launch, Fab has become the destination for design-conscious consumers, looking to bring modern design into their lives. Key to the company's success has been its ability to source and curate an inventory with the most uniquely designed products usually not available in mass-merchandise stores. Fab plans to include 999Bottles in its virtual catalog in the fall.

Businesses and non-profit organizations, that want to emphasize environmental responsibility in their corporate culture, have also embraced 999Bottles idea. To meet the demand for 999Bottles as a business gift or employee reward, Artefact is introducing a new reward category. The Green Leaders pack includes 100 999Bottles, while for larger organizations The Eco Corp Pack provides 250 bottles. Both options can also be customized with an engraved company logo. One of the first organizations to take advantage of this is NorTech, a nonprofit technology-based organization, dedicated to accelerating the growth of Northeast Ohio's emerging technology industries, and a backer for 999Bottles.

"Environmental awareness and sustainability is part of our organizational culture," said Rebecca O. Bagley, President and Chief Executive Officer of NorTech, "We believe that being good stewards of the environment starts with minimizing the impact of our own operations through conserving resources and reducing waste. The 999Bottles program helps us accomplish that goal."

About Artefact:
Artefact is an award-winning technology product design company dedicated to using the power of design to improve people's lives. With offices in Seattle and San Francisco and an experienced team of 40 designers, researchers and developers, Artefact is among the most innovative product design firms in the US today.

About 999Bottles:
The 999Bottles from Artefact is a reusable bottle designed to track and visualize the positive impact of using a re-usable bottle. 999Bottles is an expression of Artefact's vision for 21 Century Design -- developing products and solutions, whose design encourages people to do the right thing. For more information and ongoing updates on 999Bottles please visit and like us on at or follow us on Twitter (@999Bottles)

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