Contact Information: Contact: Raksha Varma LaunchSquad 415-625-8555 insideview@launchsquad.com
SuccessFactors Taps InsideView to Add Social Web Intelligence to Sales Process
SalesView Helps SuccessFactors to Better Prioritize and Target Leads
| Source: InsideView
SAN FRANCISCO, CA--(Marketwire - November 4, 2008) - InsideView today announced that
SuccessFactors, the global leader in on-demand performance and talent
management solutions, has implemented InsideView's unique on-demand
business search and intelligence application, SalesView, throughout their
sales organization to tap into more C-level connections and increase
overall sales productivity. SalesView is one of the first true socialprise
applications, designed to bring together intelligence from
subscription-based sources and the rich, unstructured information living on
the social Web directly into existing CRM applications to drive sales
results.
SuccessFactors considered a number of applications before bringing
InsideView's socialprise application on board. Ultimately, the company
selected SalesView due to the product's ease of use as well as unique
features, such as alerts on key business events and connections to
prospects garnered from the social Web relevant to SuccessFactors' core
sales efforts. Additionally, a key determinant in the selection was the
InsideView mash-up with Oracle CRM On Demand, the CRM solution currently
used by SuccessFactors.
After adopting SalesView, the sales team at SuccessFactors realized an
immediate increase in productivity due to the amount of relevant data
provided by key alerts and connection analysis. The clear and complete
intelligence on prospects delivered by SalesView has enabled the sales team
to reduce pre-call preparation time and increase call readiness. With the
deployment of the Oracle CRM On Demand mash-up, all this intelligence will
now be delivered directly into the sales reps' "lead" or "account" views
and is expected to drive CRM adoption.
"The social Web is a critical and immensely valuable part of the sales
process, but it can be unmanageable for sales teams to leverage without
wasting time," said Alex Saleh, vice president, sales operations, for
SuccessFactors. "InsideView provides an intelligent solution that enables
both high-end selling through connection analysis, especially with C-level
executives, and volume selling by reducing preparation time for calls.
We're excited about this addition to our sales strategy."
"SuccessFactors is a leader in its field and one of the fastest-growing
software companies in the world. The fact that SuccessFactors, a
successful, high-growth company that is helping to pioneer a new industry,
counts on SalesView is a huge endorsement," said Rand Schulman, chief
marketing officer of InsideView. "SuccessFactors understands the important
role social Web interactions can play in business success. When their sales
team reaches out to a potential customer, it will do so with the meaningful
background information that SalesView helped to retrieve."
SalesView brings together social data with enterprise-grade business search
and intelligence capabilities to help sales teams automate prospecting,
accelerate sales cycles and ultimately close more deals. SalesView presents
relevant customer data discovered and distilled through web harvesting,
specialized research providers and social networks, within the familiar
context of enterprise applications like sales force automation systems.
About SuccessFactors, Inc.
SuccessFactors is one of the fastest growing public software companies and
the leading provider of on-demand employee performance and talent
management solutions. The company enables organizations of every size, and
across every industry and geography, to achieve high-performing workforces
through goal alignment and execution, talent development and planning, and
pay-for-performance initiatives. From 92 customers and approximately
282,000 end users in 2003 to more than 2,140 customers and 4 million end
users today, SuccessFactors' solutions are widely deployed across 60
industries in over 185 countries in 22 languages. Founded in 2001 with
offices around the world, the company employs more than 700 people, all
passionately focused on revolutionizing the future of work. For more
information, visit http://www.successfactors.com.
About InsideView
InsideView is a pioneer in on-demand Business Search and Intelligence
applications, bringing insight gained from subscription-based and
user-generated sources to the enterprise. InsideView's revolutionary
platform enables automatic discovery and analysis of relevant personal,
professional and corporate data and presents the resulting intelligence
within the meaningful context of specific business processes. InsideView
applications institutionalize collaborative and repeatable workflows to
drive sales productivity -- automating prospecting, accelerating sales
cycles, and ultimately, resulting in more closed deals. The company is
privately held and venture-backed by Emergence Capital Partners, Greenhouse
Capital Partners and Rembrandt Venture Partners. InsideView's sales force
automation partners include Salesforce.com, SugarCRM, Microsoft, Oracle and
Landslide Technologies. InsideView's customers include Advantage Inc.,
Ariba, Centive, Jobscience, LucidEra, Rearden Commerce, ServiceSource, and
SuccessFactors. Founded in 2005, InsideView is headquartered in San
Francisco, California. For more information, visit www.insideview.com.