SAN FRANCISCO, CA--(Marketwired - Dec 19, 2013) - InsideView®, Inc. was named an SIIA CODiE Awards finalist in the Best Lead Generation Solution category. The award is further recognition that InsideView CRM Intelligence solutions are critical to the success of sales and marketing teams. InsideView delivers the CRM industry's most accurate data, market insights, and professional connections that marketing and sales professionals need to build pipeline, engage prospects and close bigger deals, faster.
"Congratulations to InsideView for being named a CODiE Awards finalist for Best Lead Generation Solution," said Kathy Greenler Sexton, VP & General Manager for the Content Division at SIIA. "The CODiE Awards competition was extremely competitive this year and our finalists set the standard for innovation and quality."
The SIIA judges recognized the lead generation ability of InsideView's marketing solution. InsideView for Marketing™ is a set of three integrated solutions that enable marketers to build and maintain a clean database, enrich new leads in real-time and run targeted campaigns that produce more qualified leads and achieve greater marketing ROI. Marketers can learn more about InsideView for Marketing by watching our video, or visiting our website.
"We are honored to be named a CODiE Award finalist for Best Lead Generation solution. This acknowledges InsideView's successful expansion beyond sales solutions into marketing solutions, and the tremendous value we bring to our customers' lead generation initiatives," said Umberto Milletti, CEO of InsideView. "Knowing that we were judged by our peers who are leaders in sales and marketing make the recognition even more rewarding since they understand how InsideView helps these professionals compete and win by building pipeline, engaging prospects, and closing deals."
The SIIA CODiE Awards are the industry's only peer-reviewed awards program. The first-round review of all nominees is conducted by a panel of judges consisting of media, publishing, and information services executives with considerable industry expertise. The panel also includes members of the industry, analysts, media and bloggers, and bankers and investors. The judges are responsible for selecting the CODiE Awards finalists. In the second round, SIIA members vote on finalist products. Scores from both rounds are tabulated to select the winners. The Best Lead Generation Solution recognizes companies that generate inbound leads for businesses by providing compelling information via online/web, mobile/apps or social media content to consumers or business professionals. Details about InsideView as a finalist for the Best Lead Generation Solution can be found at on the SIIA website.
About the SIIA CODiE™ Awards
The SIIA CODiE™ Awards, originally called the Excellence in Software Awards, were established in 1986 by the Software Publishers Association (SPA), now the Software & Information Industry Association (SIIA), so that pioneers of the then-nascent software industry could evaluate and honor each other's work. Since then, the CODiE Awards program has carried out the same purpose -- to showcase the software and information industry's finest products and services and to honor excellence in corporate achievement.
InsideView provides CRM Intelligence™ to drive marketing, sales and account management results. We help you find better leads, win more deals and maintain and grow customers. InsideView provides the data, insights, and connections that make every prospect and customer conversation more relevant, valuable and productive. InsideView® is used by more than 350,000 sales and marketing professionals, and in over 13,000 market-leading companies including Adobe, Hub International, Franklin Covey, Rosetta Stone, and SuccessFactors. InsideView is headquartered in San Francisco, California. Follow @InsideView on Twitter or the InsideView Blog. For more information, visit www.insideview.com.