SOURCE: InsideView

InsideView

September 18, 2012 06:00 ET

InsideView® Unveils Industry's First Complete Customer Intelligence Solution Designed for Customer Success and Strategic Account Teams

InsideView Relationship Manager™ Empowers Stronger Customer Relationships, Drives Customer Retention, and Increased Revenue From Strategic Accounts

SAN FRANCISCO, CA--(Marketwire - Sep 18, 2012) - Dreamforce -- InsideView, the sales intelligence leader that empowers sales and marketing professionals to get in and win, today announced InsideView Relationship Manager™, the industry's first customer intelligence solution designed specifically for the needs of customer success managers and strategic account managers. InsideView Relationship Manager allows strategic account professionals to strengthen customer relationships, increase customer retention and grow revenues by delivering a complete 360-degree view of decision makers' professional activities, company news, social insights and network connections -- directly within leading CRM systems.

"Growing existing customer accounts is a critical sales objective as it represents an increasingly large segment of many organizations' revenue streams," said Umberto Milletti, CEO of InsideView. "InsideView Relationship Manager delivers the most complete view of these accounts including their organizational structure, competitive landscape, industry dynamics, key business events, social activity, and shared connections. These valuable insights are delivered directly within CRM, email and via mobile devices -- making it easier to track, engage, and serve top customers. With Relationship Manager companies increase customer retention and value while customers receive the attention they expect."

InsideView Relationship Manager delivers critical information that allows account managers to identify new influencers and decision makers, build stronger relationships, and find opportunities to grow accounts. The solution automates the monitoring of customers, with email or CRM system alerts notifying the appropriate relationship managers of organizational changes and any business developments that affect account relationships.

"InsideView Relationship Manager is an essential tool for account managers who need relevant information to keep up with changes that affect their strategic customer relationships," said Liz Donohue, Senior Manager of Client Success at Zuora, Inc. "Customer intelligence gives us the ability to stay on top of business dynamics and decision makers within our strategic accounts, which is critical to our success. With InsideView Relationship Manager, we are able to build stronger account relationships that help us increase account retention and grow revenue."

Automatic alerts generated by InsideView Relationship Manager help customer success professionals in subscription service-based businesses where account renewal and expansion are critical for revenue growth. The solution provides an early warning system as it alerts account owners about personnel changes that affect renewals. It also alerts relationship manager of corporate expansions that create opportunities to increase the size of the relationship.

"InsideView Relationship Manager alerts my team about important news and people changes at their accounts so they can get ahead of problems and focus on spending time with the right accounts," said Amanda Schmidt, Senior Director, Customer Success, at Marketo. "This allows my team to spend more time on strategic activities with their accounts including relationship building and finding upsell opportunities that enable us to increase renewals and sales."

Complete, Integrated Solution Puts Critical Information Front and Center
As the only solution designed to provide complete customer intelligence for account management professionals, the InsideView Relationship Manager provides several benefits for companies looking to increase customer retention and revenue, including:

  • Rich social and corporate graphs that identify connections to key decision makers.
  • News and social insight monitoring enables sales professionals to connect with customers at relevant times and in a timely manner.
  • Alerts about key business that signal a customers' need for additional products.
  • Automated watch lists that allow account managers to more effectively monitor all customer accounts for competitive threats as well as up-sell and cross-sell opportunities.

InsideView Relationship Manager is available immediately and starts at $99 per user per month.

About InsideView
InsideView is the leading provider of sales intelligence solutions to B2B sales and marketing organizations, helping sales professionals get in the door, and win once they're in. InsideView provides the critical business insights, social connections and deep contact information to effectively engage and convert the most promising prospects. As part of its solution, InsideView provides training, service and success management to promote the most productive use of sales intelligence and track the ROI it generates. InsideView is seamlessly integrated with all major CRMs, including Microsoft Dynamics CRM, SugarCRM, Oracle FusionCRM and CRM On Demand, SAP CRM and SAP Sales on Demand, Salesforce.com, and NetSuite. InsideView products are used by more than 200,000 sales and marketing professionals, and over 1,000 market-leading companies including Adobe, BMC, FranklinCovey, Experian and SuccessFactors. InsideView was founded in 2005 and is headquartered in San Francisco, California. For more information, visit http://www.insideview.com.

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