SOURCE: Insight24

September 17, 2007 09:00 ET

Insight24 Unveils Redesigned Site With Enhanced Web 2.0 Features to Increase Users' Interactivity, Engagement and Experience

Insight24's Rapidly Growing Content Syndication Network to Reach Over Eight Million Users

SAN FRANCISCO, CA--(Marketwire - September 17, 2007) - Insight24(SM) (, the leading business-to-business rich media network of webcasts, podcasts, videos and online demos, today introduced a redesigned site with enhanced Web 2.0 features to provide users with increased interactivity, engagement and experience. Incorporating feedback from users and content providers, the redesigned Insight24 enables users to more easily navigate, research, share, rate and receive relevant and timely content.

Since the launch of Insight24, the network has grown to over 5,000 rich media content pieces in over 30 business and IT categories from over 160 companies, such as Brocade, CA, Cisco, EMC, Frost & Sullivan, IBM, and Novell. To increase viewership of the network's rich media content, Insight24 has built a quickly expanding syndication network that reaches over eight million business and IT users a month.

"The breadth of rich media content on Insight24 has exposed me to new vendors, while introducing me to new products and services from vendors I'm already familiar with," explained Bill Huff, Vice President of MIS, Collective Technologies. "For me, Insight24 is a one-stop resource to view presentations from vendors, research technology solutions, and enhance my professional knowledge."

Insight24 offers such features as:

-- RSS Feeds: Content is delivered automatically to users who subscribe to feeds by topic area, specific company, recently updated, most popular or featured.

-- Topic and Company Visualization: Users can more easily research business and technology topics and companies through tag clouds, or word-based visualization maps, that organize content alphabetically and by popularity.

-- Thumbnail Summary: By moving the cursor over a rich media content item, users preview a descriptive summary of the event and view ratings and comments from business and IT peers.

-- Streamlined Layout: Insight24 highlights most recent, popular and featured content by adopting a single column layout for displaying B2B and IT presentations.

"Since launching Insight24 earlier this year, we have rapidly grown our syndication network, exposing content to the widest audience possible," stated Tom Masotto, VP of Business Development, ON24, Inc. "We've listened very closely to our content providers and community users, incorporating their needs into the redesigned site. In doing this, we can achieve our ultimate vision of providing the most up-to-date and relevant information to our audience."

For more information about Insight24, visit

About Insight24

Insight24(SM) ( is a business-to-business rich media network of webcasts, podcasts, videos, and online demos for business and technology professionals. Insight24 is the first, and only, comprehensive rich media network that provides timely and relevant B2B rich media content to research business and technology solutions, compare vendors, and view industry trends. The Insight24 Network is powered by ON24, Inc. (, the leading global provider of webcasting and rich media marketing solutions.

Contact Information