SOURCE: Instacart


March 23, 2016 07:00 ET

Instacart Announces National Expansion With Largest Ethnic Grocer in the United States, H Mart

H Mart Is 6th on Supermarket News' List of Top 50 Small Chain and Independent Grocers; Philadelphia Is the First Expansion City

SAN FRANCISCO, CA--(Marketwired - March 23, 2016) -  Instacart (, the fast-growing retail delivery service whose personal shoppers hand pick and deliver items from trusted local stores, announced today that Asian-inspired grocery chain H Mart is expanding its partnership with Instacart nationally. Philadelphia is the first expansion city. As of today, Philadelphia residents can order authentic Asian products from H Mart on the Instacart platform and have them delivered straight to their doorsteps in as little as one hour.

Instacart H Mart delivery will be available soon in select zip codes throughout Orange County, Washington D.C. suburbs, Atlanta, Chicago suburbs, Los Angeles, and Houston. Instacart prices will match H Mart in-store prices.

"We are pleased to expand our offering on Instacart to other cities throughout the United States," said Sam Kim, Director of Marketing & Management Planning. "Customer feedback has been incredibly positive, and the best way to reach new customers is to offer same-day delivery."

Instacart currently services 18 metropolitan areas: Atlanta, Austin, Boulder, Boston, Chicago, Denver, Houston, Indianapolis, Los Angeles, Miami, Minneapolis, New York City, Philadelphia, Portland, San Francisco, San Jose, Seattle, and Washington, D.C.

"We're excited to deliver those hard to find items like kimchi and curry to customers throughout more of our markets," said Vishwa Chandra, VP of Retail Accounts at Instacart. "It's important we continue to offer a wide variety of options on our platform, whether that be conventional grocery items, organic, or ethnic foods. Partnering with H Mart diversifies the selection on the Instacart marketplace and enhances the grocery shopping experience for customers."

How Instacart works: Customers go online to or open the Instacart mobile app on their iPhone or Android device, select their city/store, add items to a virtual cart, and then choose a delivery window (within one hour, within two hours, or some scheduled time in the future) and check out. An Instacart Personal Shopper accepts the order on his/her smartphone, uses the Instacart Shopper app to guide them through shopping, and then delivers the order to the customer in the designated delivery timeframe.

New customers can open an account at For other FAQs, visit

About H-Mart:

H-Mart is an Asian-American supermarket chain that has been in business for over 30 years, specializing in Asian and Western groceries, fresh/frozen meats, seafood and produce. Since the first H-Mart was opened in Woodside, NY in 1982, H-Mart has expanded its market continuously, so H-Mart has opened 52 stores across the nation. H-Mart has the cost-efficient procurement system that enables the company to provide all the fresh and frozen meats and groceries for retail sale. The high level of purchasing power allows H-Mart to offer various items to customers at substantially lower prices. Also, H-Mart offers a full line of Asian groceries as well as a broad range of Western groceries. H-Mart provides customers with competitive prices for high quality products, and we continuously upgrade our operations to attract more diverse ethnic groups. The Number One Asian-American Supermarket in America!

About Instacart:

Instacart allows people to order groceries online by connecting them with personal shoppers who hand pick items at customers' local, favorite stores and deliver straight to their doors. Founded in San Francisco in 2012, Instacart has quickly scaled to 18 metropolitan areas across the U.S. and partnered with dozens of grocery retailers, including popular national chains (Whole Foods Market, Costco, Petco) as well as local, regional grocers (Marsh Supermarkets, Bi-Rite, Cub Foods and, now, Giant Foods). By combining a personal touch with cutting-edge technology, Instacart offers customers a simple solution to save time and eat fresh food from the grocery brands they trust. Instacart is the only grocery service that can meet today's on-demand lifestyle by delivering in as little as one hour. First delivery is free at

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