SOURCE: Integrate

Integrate

May 07, 2013 08:00 ET

Integrate AdHQ Platform Selected as Best Innovative Software and Service in the 2013 NextGen Program

Integrate Chairman and CEO Selected to Present at SIIA's All About the Cloud

SAN FRANCISCO, CA--(Marketwired - May 7, 2013) - Integrate, a leading advertising technology provider, today announced that it was recognized as one of the 10 early stage technology companies selected as the 2013 SIIA NextGen companies. As part of the 2013 NextGen program, Integrate was invited to participate in a special showcase at SIIA's All About the Cloud conference. All About the Cloud -- the software industry's most comprehensive ISV conference -- will be held May 7-9 in San Francisco.

Much of the discussion about market disruption has focused on large, brand name businesses, but there is tremendous innovation taking place at companies that get little attention. NextGen companies -- chosen by a Selection Committee comprised of M&A, VC and advisory executives -- are young businesses that offer innovative software and services. The CEOs of these companies will participate in the "Next Generation of Cloud" panels at the All About the Cloud conference.

During his session, The Next Generation, Hart will be joined by other 2013 SIIA NextGen company CEOs in a discussion around their experiences starting and growing successful businesses in today's marketplace. Hart will share his entrepreneurial journey along with his vision for bringing Integrate to the forefront of innovation in the advertising technology space with the launch of Integrate's AdHQ platform. Offering marketers an end-to-end solution to support the entire lifecycle of paid media campaigns in one intuitive dashboard, Integrate's AdHQ enables media buyers to effectively plan, launch, analyze and optimize cross-channel marketing campaigns across multiple forms of performance, digital and traditional media.

"Our goal in developing Integrate's AdHQ platform was to solve the major pain points faced by today's media buyers and sellers," said Hart Cunningham, CEO of Integrate. "To be acknowledged by the NexGen Program as a young company disrupting the marketplace further demonstrates Integrate's growing momentum and role in shaping the digital media industry."

"The goal of All About the Cloud, and of our NextGen Program, is to spotlight emerging trends, best practices and innovation in the marketplace," said Rhianna Collier, Vice President of the SIIA Software Division. "The NextGen companies we've selected represent the next step in the evolution of technology. All About the Cloud attendees will get a glimpse at cutting edge technologies, as well as opportunities for investment and strategic partnerships with these innovative businesses."

Details about each NextGen company are listed at http://siia.net/aatc/2013/nextgen.asp

About Integrate
Integrate is the first advertising technology provider that empowers media buyers to plan, launch, analyze and optimize marketing campaigns across performance, digital and traditional media. Integrate's AdHQ offers buyers and sellers an end-to-end solution that supports the entire lifecycle of paid media campaigns in one intuitive dashboard. The platform's regulated ecosystem ensures the success of any cross-channel marketing strategy across online, offline and mobile. AdHQ includes industry-leading analytical tools necessary to measure campaign effectiveness and optimize tactics in real time. Through advanced technology, Integrate saves marketers hundreds of hours in manual processes, enabling a single media buyer to do the work of an entire team.

To learn more, visit www.integrate.com or follow Integrate on Twitter @Integrate.

About SIIA
The Software & Information Industry Association (SIIA) is the principal trade association for the software and digital content industry. SIIA provides global services in government relations, business development, corporate education and intellectual property protection to more than 700 leading software and information companies. The SIIA Software Division provides a forum for companies developing the applications, services, infrastructure and tools that are driving the software and services industry forward. For further information, visit www.siia.net/software

Contact Information

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    Ali Kramer
    Barokas Public Relations for Integrate
    206-264-8220
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