Brand Neue Corp.
OTC Bulletin Board : BRNZ

Brand Neue Corp.

September 30, 2010 09:07 ET

InteLEDgent Lighting Solutions Inc. Announces Opening of Canadian LED Lighting Distribution Center; Brand Neue Corp. Subsidiary to Supply Local and National LED Retrofitters

LAS VEGAS, NEVADA--(Marketwire - Sept. 30, 2010) - Brand Neue Corp. (OTCBB:BRNZ) ("Brand Neue" or the "Company") today announced the opening of the InteLEDgent Lighting Solutions Inc. Canadian LED Lighting Distribution Center in Edmonton, Alberta.

According to Kevin LaBranche, Manager Marketing & Distribution and Director for Brand Neue Corp., the new warehouse space will allow Brand Neue and its InteLEDgent Lighting Solutions ("InteLEDgent Lighting") subsidiary to process and distribute its LED Lighting inventory throughout Canada faster and provide access to a wider range of quality LED products. The new facility will store and supply a full spectrum of LED lighting products including High Bay fixtures, four foot tubes, PAR bulbs and MR16s.

The new Canadian distribution center increases InteLEDgent Lighting's accessibility to the North American lighting market. Through the Company's strategic alliance with Worldwide LED Lights Inc. ("Worldwide") InteLEDgent Lighting also has a 30,000 square foot LED distribution center located in Wyomissing, Pennsylvania. This east coast warehouse and showroom supports the Company's LED sales in the U.S. and Europe.

"We are proud to announce the opening of our Canadian distribution center," says LaBranche. "The new facility will offer our customers faster shipping times, superior customer service, inventory backup, and the many benefits of having a high-quality LED Lighting supplier in their own backyard."

The new distribution center will serve as a central hub for Brand Neue's Canadian LED Lighting operations and include a fully operational LED showroom, Customer Service and estimating departments, and a sales office.

"Our goal is to be the trusted supplier of high-quality LED lighting products for local and national LED retrofitters," added LaBranche. "We have been receiving an influx of inquires to showcase the superior lighting experience that LED offers. For example, we are conducting a preliminary LED retrofit installation for a 70,000 square foot manufacturing facility; the return on their investment in LED lighting is estimated to be 16 months, with an estimated annual energy savings of 70%, and the added bonus that their staff is experiencing the benefits of being exposed to high quality, natural LED light – which studies have shown results in a more comfortable work atmosphere – less headaches, fatigue and eyestrain than traditional lighting."

The Canadian distribution center is now open, with the first shipment of LED Lighting products now in stock. Please direct product and vendor inquiries to the Brand Neue Canadian distribution center and showroom at 780.905.3970 or by email at sales@brandneue.com

For more information please contact Brand Neue Investor Relations at 702.589.5849 or visit www.brandneue.com

To receive Company news as it crosses the wire, simply contribute your email address to the News Signup module found on the homepage of the Company website at www.brandneue.com. To request investor or product information, please use the Request Information form on the Brand Neue website. To submit an idea or product for consideration by Brand Neue executives, please use the confidential Innovation Submission form on the Brand Neue website.

About Brand Neue Corp.
Brand Neue Corp. is a product innovation company trading over the counter on the OTCBB under the symbol BRNZ. Brand Neue Corporation is dedicated to globally sourcing, developing, marketing, licensing and distributing innovative new products to retail, manufacturing and industrial application clients worldwide. For further information, please contact the Brand Neue office at 702.589.5849 or visit www.brandneue.com.

Forward Looking Statements
This current report contains "forward-looking statements", as that term is defined in Section 27A of the United States Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Statements in this current report, which are not purely historical are forward-looking statements and include any statements regarding beliefs, plans, expectations or intentions regarding the future.

Actual results could differ from those projected in any forward-looking statements due to numerous factors. Such factors include, among others, the inherent uncertainty of financial estimates and sales projections, industry trends, the competitive and regulatory environment for start up companies, stock market conditions, unforeseen technical difficulties and our ongoing ability to operate a business and obtain financing. These forward-looking statements are made as of the date of this press release, and we assume no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those projected in the forward-looking statements.

Although we believe that our beliefs, plans, expectations and intentions contained in this press release are reasonable, there can be no assurances that such beliefs, plans, expectations or intentions will prove to be accurate. Investors should consult all of the information set forth herein and should also refer to the risk factors disclosure outlined in the Company's annual report on Form 10-K, quarterly reports on Form 10-Q and other periodic reports filed from time-to-time with the Securities and Exchange Commission pursuant to the Securities Exchange Act.

Contact Information

  • Brand Neue Corp.
    Barry Forward
    Corporate Communications
    702.589.5849
    www.brandneue.com