SOURCE: Intelligent Sports, Inc.

September 13, 2007 08:31 ET

Intelligent Sports, Inc. Launches Athletic Programming Partnership With Upland Sports Arena in Southern California

UPLAND, CA--(Marketwire - September 13, 2007) - Intelligent Sports, Inc. (PINKSHEETS: IGTP) is pleased to announce that the Company has officially launched joint programming with the Upland Sports Arena in Upland, California. Earlier this year the two companies agreed to combine their programs in an effort to bolster membership and to improve and increase the programs offered to young athletes in Southern California.

Intelligent Sports hosts its Nothin' But Net (NBN) sports leagues and tournaments at the Arena, and the companies have put their collective resources together to broaden the Arena's programs and build the Intelligent Sports brand of youth fitness and education. Intelligent Sports is providing professional management, marketing, officiating and training for various leagues and programs at the Arena while promoting and hosting its own youth fitness programs on site. Both organizations are also focused on helping to fight the rising childhood obesity rates in the United States.

The five-year-old Arena is a 66,000-square-foot facility with two full-sized basketball courts, indoor soccer fields, a retail store and a restaurant. It is open seven days per week and offers clinics, classes, sports camps, parties and diverse leagues throughout the year. Intelligent Sports previously rented space at the Arena for training programs, basketball and volleyball leagues and tournaments. Its NBN Fall Basketball League will begin play later this month with games held at the Arena.

"This partnership is a great benefit for both organizations and builds name recognition for Intelligent Sports as we improve our business model and expand. We are proud to be associated with the ownership and management of the Arena and, over time, we will build a more formal marketing strategy. We both share a profound passion for the fight against the childhood obesity epidemic nationwide, and for the benefit of youth sports in Southern California," stated Thomas Hobson, CEO of Intelligent Sports, Inc.

About Intelligent Sports, Inc.:

Intelligent Sports, Inc. ( provides organized youth sports and fitness programs that allow kids to grow athletically and intellectually. Intelligent Sports is committed to meeting the general athletic and physical needs of its clients. Intelligent Sports will launch this business model in targeted communities throughout the country over the next several years.

Safe Harbor Act: This release includes forward-looking statements made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995 that involves risks and uncertainties including, but not limited to, the impact of competitive products, the ability to meet customer demand, the ability to manage growth, acquisitions of technology, equipment, or human resources, the effect of economic business conditions, and the ability to attract and retain skilled personnel. The Company is not obligated to revise or update any forward-looking statements in order to reflect events or circumstances that may arise after the date of this release.

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