SOURCE: International Trademark Association (INTA)

March 06, 2006 12:43 ET

International Trademark Association Launches Redesigned Website

NEW YORK, NY -- (MARKET WIRE) -- March 6, 2006 --The International Trademark Association (INTA) has officially launched the redesign of its website, www.inta.org. The new format offers a modern and international appearance, an improved, easier navigation, and new user tools and features.

View the new homepage at www.inta.org.

The primary goals of the redesign were to make the vast amount of content on the INTA site more easily accessible and to provide each user with a valuable experience. The site was designed to reflect the international scope and diversity of INTA and its membership. There are now three main sections of the site: Information & Publishing, Education & Training and Policy Development & Advocacy.

"The new website was designed to reflect how the INTA membership views the Association, and the 2004 Membership Survey was very helpful, as was input from INTA's Membership Services Committee," says Daryl G. Grecich, INTA director of marketing and communications.

To improve the navigation and organization of the site, INTA made most content available within three clicks of the mouse so that users no longer have to search through pages of information to find what they need. INTA's separate Members Only Site was eliminated, and now the content accessible only to members can be viewed throughout the site, once a member supplies their username and password. This will make navigation easier and will give INTA members a broader exposure to all INTA's resources and to the outstanding work of its volunteers.

The redesign of the website began in April 2005 and spanned ten months of work by INTA's staff and member volunteers who represented INTA's community around the world.

To see the new site, visit www.inta.org. Visitors to the new site may send their comments to redesign@inta.org.

To see how the INTA website has evolved since 1996, when the Association first established its presence on the Web, visit the About Our Site section of INTA's website.

About INTA

The International Trademark Association (INTA), founded in 1878, is an association of more than 4,900 member companies and firms from more than 180 countries, dedicated to the support and advancement of trademarks and related intellectual property as elements of fair and effective national and international commerce. For more information on the Association and its goals, please visit www.inta.org.

Contact Information

  • INTA Public Relations
    Justin Hajny
    Marketing Coordinator
    +1-212-642-1743
    Email Contact