SOURCE: Internet Broadcasting

Internet Broadcasting

May 17, 2010 09:30 ET

Internet Broadcasting Announces New Partnership With NPG

ST. PAUL, MN--(Marketwire - May 17, 2010) -  Internet Broadcasting (IB, www.ibsys.com), the leading provider of local websites, content and advertising solutions to major media companies, announced today a new partnership with News-Press & Gazette Broadcasting (NPG, www.npgco.com), a diversified media company with operations in television broadcasting, newspaper publishing and cable TV services in seven Western and Southwestern markets.

IB will provide NPG with a strategic mix of online products, content and services that will help create relevant and memorable consumer experiences that engage target audiences. IB will manage the websites of NPG's local broadcast stations KESQ-TV (Palm Springs, California); KVIA-TV (El Paso, Texas); KRDO-TV (Colorado Springs, Colo.); KJCT-TV (Grand Junction, Colo.); KIFI-TV (Idaho Falls, Idaho); KTVZ-TV (Bend, Oregon).

IB COO Jeff Kimball says, "We welcome NPG to our growing list of media partners and look forward to working together to enhance their online presence and drive revenue. Groups like NPG are an important part of the media landscape, and it's rewarding and exciting to be part of their future growth."

According to Mike Meara, director of sales at NPG, "We are pleased to begin partnering with Internet Broadcasting, which has a proven track record of success managing local websites for media companies. We are impressed with IB's technology and range of services and look forward to seeing revenue growth and audience growth across our network with IB."

By providing content and distribution, advertising solutions and professional services including strategy, support and analytics, IB will help NPG increase traffic, build audience engagement and drive online ad revenue.

About Internet Broadcasting

Internet Broadcasting is the leading provider of local websites, content and advertising revenue solutions to the world's most successful media companies. Internet Broadcasting operates the leading U.S. local media network on the Internet and builds products, creates content and develops advertising programs that make it easier for publishers and advertisers to reach engaged local audiences in relevant environments. Internet Broadcasting's premier partnerships include CNN, Cox Media Group, Hearst Television, McGraw-Hill Broadcasting, Meredith Broadcasting Group, Morgan-Murphy, Post-Newsweek Stations and Telemundo, among others. For more information, visit www.ibsys.com.

About News-Press & Gazette Broadcasting (NPG)

News-Press & Gazette Broadcasting (NPG), based in St. Louis, Mo., is a division of the News-Press & Gazette Company, a media holding company owned by the Bradley family based in St. Joseph Missouri operating cable, newspaper and broadcast properties. The Broadcast Division operates television and radio stations and station specific websites in seven Western and Southwestern markets including Colorado Springs-Pueblo, El Paso-Las Cruces, Palm Springs, Idaho Falls-Pocatello, Grand Junction-Montrose, Yuma-El Centro, and Bend, OR.