Online Revealed Canada

Online Revealed Canada

February 20, 2009 14:04 ET

Internet Travel Marketing Conference Reveals User Generated Content Agenda

Canada's leading online marketing conference for travel professionals, technology and marketing suppliers, Online Revealed introduces content program and speakers for April event.

TORONTO, ONTARIO--(Marketwire - Feb. 20, 2009) - A Couple of Chicks e-Marketing, producers of Canada's leading internet internet travel marketing conference, has partnered with hospitality industry experts, past Online Revealed attendees and a conference advisory board made up of industry leaders, to create a dynamic user generated content program for the April 2009 4th annual Online Revealed Conference, which will take place in the iconic Canadian destination of Niagara Falls.

The conference, which will take place at the Sheraton on the Falls hotel and conference centre April 13-15th has evolved a unique program focussed on educating and sharing best practices in marketing tourism online and has successfully joined a community of travel professionals and tourism suppliers to connect, share and educate about how to reach a consumer audience that is rapidly changing.

Arlene Dickinson, star of TV's Dragons' Den, CEO of Venture Communications Ltd., and 20 year veteran in marketing communications opens the fourth annual event expected to attract over 300 travel industry professionals. Joining Ms. Dickinson are 19 travel industry professionals sharing their knowledge through keynote addresses, case studies and interactive workshops with topics that include social media marketing, measurement of online marketing ROI, marketing destinations online, and everything Google.

Industry experts from Travelzoo, T4G, The Canadian Tourism Commission, Tripadvisor, VFMII, TravelAlerts, Rezgo, EProDirect, Marketwire and more will share tips, trends and best practices throughout the two day event.

"I am always asked about what to do about a bad review," says Jim Brody, Sales Manager, Destination Marketing, TripAdvisor, Inc. and ORC workshop presenter. "Beyond answering that question, I am looking forward to sharing what we have learned about how Web 2.0 impacts the travel industry and how tourism businesses can leverage new media."

Presenters like Brody will illustrate concepts using real case studies and proven techniques to increasing exposure and ROI in marketing tourism online to the over 300 expected attendees.

Online Revealed is attended by leading Canadian destination marketing organizations, provincial marketing organizations, hotel brands, franchise groups, independent hotels, attractions, marketing and tourism technology suppliers and beyond.

Registration is open with early bird rates until March 6th at

Limited speaking engagements remain by contacting Patricia Brusha at Versatile sponsor opportunities are still available by contacting Sandie Currie at

About Online Revealed:

The Online Revealed tourism marketing conference provides tourism professionals with unique and innovative online marketing education, with an agenda that includes educational workshops, keynotes, panel discussions and a new B2B marketplace. Produced by leading online marketing firm, A Couple of Chicks e-Marketing, , Online Revealed is an annual conference event with a mission to educate the travel industry to be successful on the World Wide Web through collaboration and education.

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