SOURCE: InternetArray, Inc.

September 02, 2009 09:15 ET

InternetArray's to Market Using Push Technology

Alpha Testing Begins

NEW YORK, NY--(Marketwire - September 2, 2009) - InternetArray, Inc. (PINKSHEETS: INAR) announced its new reverse auction site will use push technology as a key component to its marketing and promotional strategy. Push technology gives websites the ability to send information to users without them initiating a request. Alpha testing has already begun with Facebook and Twitter and is expected to be available for the private beta launch on September 15th.

"Web and communication technologies continue to evolve and have become highly integrated in our daily lives," said Michael Black, President of InternetArray, Inc. "Using push technology makes our auctions fit into the new real time web model, one that meets our culture's need for immediate information delivery. Facebook and Twitter are examples of this activity and trend."

About ( combines a unique auction and purchase functionality that will challenge the way people currently buy goods online by using the individuals that buyers are connected to on social networks to disrupt the normal buying cycle and offer new ways to shop online. Social networks have continued their meteoric growth, with Facebook leading the pack and now counting 250 million active users worldwide.'s new site is being developed by Noobis, Inc., an InternetArray company focused on social media applications.

About InternetArray, Inc. (

InternetArray, Inc. provides guidance and investment for innovative, early stage Internet companies. The Company's mission is to identify and develop collaborative business partners into viable and profitable companies.

About Noobis, Inc. (

Noobis, Inc. develops and integrates social media applications and networks. In addition to building its own Internet assets and technologies, Noobis works with clients and partners to leverage the emerging social media marketplace.

This press release may contain certain statements that are not descriptions of historical information, but are forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Exchange Act of 1934. These forward-looking statements refer to matters that involve risks and uncertainties. Such statements reflect management's current views and are based on certain assumptions. Actual results could differ materially from the assumptions currently anticipated.

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