Intertainment Media Inc.
TSX VENTURE : INT
OTCQX : ITMTF
FRANKFURT : I4T

Intertainment Media Inc.

July 19, 2011 09:05 ET

Intertainment Media Announces the Appointment of Two New Directors

NEW YORK, NEW YORK and LOS ANGELES, CALIFORNIA and SAN MATEO, CALIFORNIA and TORONTO, ONTARIO--(Marketwire - July 19, 2011) - Intertainment Media Inc. ("Intertainment" or the "Company") (TSX VENTURE:INT)(OTCQX:ITMTF)(FRANKFURT:I4T) is pleased to announce the appointments of Mr. D. Gregory Hall and Mr. Jeffrey D. Puritt to the Board of Directors of Intertainment Media Inc. Mr. Hall and Mr. Puritt both bring significant public market experience to the company.

Gregory Hall brings over 30 years of experience in the capital market sector, which includes posts as Director of SilverCorp Metals Inc., which is listed on the NYSE and TSX and is considered China's largest primary silver producer, Director of Haywood Securities Inc., Vice President of Canaccord Capital Corporation and Senior Vice President of Leede Financial Markets Inc. Mr. Hall is a graduate of Rotman School of Management, University of Toronto, SME Enterprise Board Program and is a Member of the Institute of Corporate Directors.

Jeffrey Puritt is currently President and Chairman of the Board of TELUS International and brings a wealth of international experience in communications and technology sectors including mergers, acquisitions, divestitures, strategic planning, corporate reorganizations and asset and contract management. Prior to TELUS, Mr. Puritt served as Vice President, Corporate Development and General Counsel at Daedalian eSolutions where he was responsible for leading Daedalian's go-public transaction and then directed the sale of Daedalian to TELUS. Mr. Puritt is a graduate of York University, has his Law degree from Osgoode Hall and is a member of the Law Society of Upper Canada.

"I am very pleased that Mr. Hall and Mr. Puritt have joined the board of directors. Their depth of experience will be invaluable for our Company and I have no doubt that they will be an exceptional addition to our Directors' team", said Dr. Brian Penney, Chairman of the Board of Directors - Intertainment Media Inc.

About Intertainment Media Inc. - www.intertainmentmedia.com

Connecting people with brands, Intertainment Media Inc. is a Rich Media Applications leader, focused on delivering leading edge technology and marketing solutions enabling clients to power enhanced branding, loyalty initiatives and consumer engagement.

Selected as a Microsoft Global Agency Initiative partner, Intertainment has joined an elite group of interactive agencies worldwide that Microsoft recommends to its Partners and Customers. Intertainment owns a number of key properties including Ortsbo, Ad Taffy, itiBiti and Magnum Fine Commercial Printing Limited.

Intertainment Media owns and operates a number of key properties including Ad Taffy, itiBiti, Ortsbo and Magnum. For more information on the Company and its properties, please visit www.intertainmentmedia.com.

Headquartered in the Toronto, Canada region, with offices in New York, Los Angeles and San Mateo, CA, Intertainment Media Inc. is listed on the Toronto Venture Exchange under the symbol "INT" (TSX VENTURE:INT) and in the US under the symbol "ITMTF". Intertainment is also traded in Europe, on the Frankfurt Exchange under the symbol "I4T".

This news release may contain certain forward-looking information. All statements included herein, other than statements of historical fact, is forward-looking information and such information involves various risks and uncertainties. There can be no assurance that such information will prove to be accurate, and actual results and future events could differ materially from those anticipated in such information. A description of assumptions used to develop such forward looking information and a description of risk factors that may cause actual results to differ materially from forward-looking information can be found in the company's disclosure documents on the SEDAR website at www.sedar.com. The company does not undertake to update any forward-looking information except in accordance with applicable securities laws.

This release may contain forward looking statements within the meaning of the "safe harbor" provisions of US laws. These statements are based on management's current expectations and beliefs and are subject to a number of risks and uncertainties that could cause actual results to differ materially from those described in the forward looking statements. Intertainment Media Inc. does not assume any obligation to update any forward looking information contained in this news release.

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

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