SOURCE: Coronet

Coronet

August 14, 2013 12:53 ET

Introducing Coronet Solitaire Diamonds

State-of-the-Art Design Makes Luxury Diamonds Accessible

LOS ANGELES, CA--(Marketwired - Aug 14, 2013) - Introducing the North American debut of Coronet Solitaire.

Coronet's worldwide-patented diamond setting is what makes it a true original. Without central prongs to distract from its brilliance, the Coronet Solitaire design achieves 100% diamond visibility and boasts superior light refraction. Showcasing an eye-catching 399 facets rather than the standard 57 for a typical solitaire stone of its size, the Coronet Solitaire reaches optimum radiance, at approximately 1/3 the carat weight and 1/10th the price of its solitaire equivalent.

Each signature piece is comprised of an elevated central near colorless diamond seamlessly surrounded by six diamonds, creating what has become known as "The Solitaire Effect." This exclusive design outshines the look and luminosity of a much larger solitaire stone. With prices starting at $825, Coronet is accessible to new consumer markets.

Coronet's new product line offers an extensive assortment of original designs within 4 distinct collections: Standards, for anytime wear; Stone Chic, for contemporary designs; Sophistication, for elegant occasions; and Commitment, for rings and wedding sets. Each piece is set in 14-karat white gold.

To celebrate the launch, Coronet Solitaire hand-selected six tastemakers that exemplify the brand: Alyssa Reeder from Teen Vogue, Cydney Morris and Dallas Wand of Stone Cold Fox, Jenny Parry of On the Way Out, Ashley Nevah of Street Corner Girl, and Caitlyn Chase of Caviar & Cashmere to be a part of their campaign. The campaign and the e-commerce store both launch today on the Coronet Solitaire website, www.coronetdiamonds.com

Coronet Solitaire is the first and only line of jewelry to receive the coveted Hong Kong Top Brands award, given to brands based on their outstanding reputation, product distinctiveness, innovation, quality, image, packaging, and environmental performance; and now it's officially launching in North America.

For press inquiries, sample requests, or high res images, please contact Alexis@weareprismatics.com

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