SOURCE: All American Pet Company, Inc.

All American Pet Company, Inc.

May 31, 2012 08:01 ET

Introducing Nutra Bars™ for Dogs: Another Product Innovation From the Wellness Brands of All American Pet Company, Inc.

LOS ANGELES, CA--(Marketwire - May 31, 2012) - All American Pet Company, Inc. (PINKSHEETS: AAPT): All American Pet Company introduces Nutra Bars -- the first super-premium 27% meat-first protein/energy bars just for dogs. The super-sized veterinarian formulated 4oz. bars offer the kilo-calories of a cup of super-premium dry dog food providing the nutritive value of a complete meal -- or broken into quarters -- Nutra Bars offer the optimum on-the-go treat for dogs of every shape and size.

Barry Schwartz, AAPT CEO, stated, "The convenience and nutritive value of food bars has become a part of our daily lives. Extending the convenience and nutritional value of human food bars to dogs is simply an extension of humanizing our pets."

Today's pet owners are highly receptive to products and services that replicate the ones they use themselves because they want to indulge their pet children in a similar fashion. With 62% of all US households having at least one dog, pet parents' love of food bars explains the 7.5% annual growth rate for the $5.6B human food bar business. According to analysts, retail demand for bars is expected to continue through 2016 achieving $8.3B in sales.

Lisa Bershan, AAPT President, acknowledged, "The US is the largest ($56.7B) pet products marketplace. It's home to 78 million hungry dogs and just as many indulgently-loving pet parents. Our sales team is booking Nutra Bars into the more than 200,000 retail locations offering both pet and human packaged goods products. Nutra Bars will be everywhere!"

ABOUT: All American Pet Company produces, markets, and sells natural super-premium and premium patented wellness products under proprietary brand names specifically for dogs. Forward-looking Statements: This release contains statements that are forward-looking in nature -- statements that are predictive and which depend upon or refer to future events or conditions. These statements are made based upon information available to the Company as of the date of this release, and we assume no obligation to update any such forward-looking statements. These statements are not guarantees of future performance and actual results could differ materially from our current expectations. Factors that could cause or contribute to such differences include, but are not limited to, dependence on suppliers; lack of financing; delays in development or shipment of new products; introduction of new products by major competitors; inability to expand our operations to support increased growth; and declining economic conditions.

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