Contact Information: EDITORIAL CONTACT: Sarmishta Ramesh The Hoffman Agency (303) 327-5459 Email Contact
Invarium Inc. Selects The Hoffman Agency as Its PR Agency of Record
The Hoffman Agency Chosen for Its Expertise in Semiconductor and Electronics PR
| Source: The Hoffman Agency
SAN JOSE, CA -- (MARKET WIRE) -- December 18, 2006 -- The Hoffman Agency today announced it has been
selected by Invarium Inc. as its PR agency of record. Invarium is a San
Jose-based startup that provides advanced patterning synthesis solutions to
the global semiconductor industry. The company offers innovative solutions
to patterning challenges faced by chip makers during the lithography and
etch processes at the 45 and 32nm technology nodes.
"Now that Invarium has moved out of its R&D phase and we are in the
commercialization stage, we feel that The Hoffman Agency will be the best
agency to help Invarium communicate to our customers and other
stakeholders," said Roy Prasad, President and CEO of Invarium. "The Hoffman
Agency's deep expertise in the semiconductor and electronics industries,
core communications know-how and global presence put them in the best
position to help us meet our objectives."
"Invarium has a great technology for which there is significant need in the
semiconductor industry, a stellar management team and a great business
model," said Lou Hoffman, CEO of The Hoffman Agency. "We look forward to
partnering with Invarium to tell the company's unique story, increase its
visibility and help grow its business."
About The Hoffman Agency
The Hoffman Agency helps technology and consumer companies communicate
compelling messages across the globe. Thanks to a unique global
infrastructure and culture, The Hoffman Agency takes a collaborative
approach to implementing multi-country programs. A sample of current
clients includes Amazon.com and Sony Electronics. For more information,
visit www.hoffman.com.
About Invarium
Invarium, Inc. provides advanced patterning synthesis solutions to the
global semiconductor industry. The company's technology and solutions are
geared to enable superior pattern accuracy on silicon for advanced IC
designs, while accelerating time-to-volume production. The Invarium
layout-to-mask solution represents a superior alternative to conventional
RET/OPC tools and other layout correction techniques for process effects
from mask through etch. Invarium is headquartered in San Jose, California,
USA. www.invarium.com.