SOURCE: Invicta Group Inc.

July 12, 2007 08:00 ET

Invicta Music Announces Email Ad Campaign Starts July 16th, 2007

FT. LAUDERDALE, FL--(Marketwire - July 12, 2007) - Invicta Group Inc. (OTCBB: IVGR) announced today the company is launching its initial advertising campaign to introduce its newest website, www.invictamusic.com, effective July 16, 2007.

David Scott, Invicta COO, states, "The Invicta Music Ad Campaign will include click through banners on all of our subsidiaries' websites; we will be promoting all of our new features on the Invicta Music website including the Apple iTunes downloads; on July 16 will start a weekly Email campaign to 10 million travel enthusiasts; Invicta Music will be swapping endorsement advertisements with other websites; and Invicta Music is going to promote the perceived value of our online music and movie products with a give away phone card in an effort to increase customer spending."

Invicta Music offers an extensive product inventory (including CDs, DVDs, videos, video games and related merchandise), e-commerce fulfillment capabilities and innovative technology and support services for today's marketplace.

INVICTA GROUP INC. is an Internet Media Company that specializes in the Travel and Entertainment Industry. The company has 2 subsidiaries that both use the Internet as their key media to generate revenues: Travel Hot Link sells its Internet database of 40 million travel enthusiasts to Travel Suppliers that want to promote their discounted travel products: airline tickets, hotel rooms, tour packages, cruise cabins on the Internet 24/7; and Maupintour, an upscale escorted Tour Operator that offers over 90 tours to over 50 Countries. Maupintour uses the Internet to promote their tours to Travelers and Travel Agents. The Company has recently launched www.InvictaMusic.com to diversify revenues and enter the Entertainment Industry.

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