January 18, 2016 08:11 ET

InVue Debuts Latest Smart Lock at NRF Big Show 2016

Innovative Lock Design Ensures Optimal Customer Experience While Protecting High Theft Merchandise Without Limitations of Traditional Mechanical Lock Systems

NEW YORK CITY, NY and CHARLOTTE, NC--(Marketwired - Jan 18, 2016) - NRF BIG SHOW - InVue, an innovative provider of sales enablement solutions for retailers and commercial retail businesses, today unveiled Smart Lock L430, the latest addition to the IR Ecosystem, an innovative retail security solution for high-theft merchandise. Integrating seamlessly into new or existing furniture, the Smart Lock L430 features a self-latching capability to protect merchandise on the sales floor without compromising the customer experience. InVue's Smart Lock technology uses a digital handshake to allow store associates quick access to high value products without leaving the customer's side and without disrupting the aesthetics of the retail store. To learn more visit

Unlike mechanical locks that can be picked or broken, the Smart Lock L430 is pick resistant and can only be accessed by an electronic key. Smart Lock L430 is also fully integrated with the IR Ecosystem, which uses only one key to control all InVue Solutions. Unlike anything else on the market today, Smart Lock L430 does not require a power or batteries and instead features innovative, patented electronic functionality through power transfer, ensuring the Smart Lock L430 is always ready for use. The unique ID of each lock enables auditing and zoning capabilities.

Additional highlights of the Smart Lock L430 include:

  • Self-Latching Electronic Lock - Unique design provides the confidence that cabinets are always locked so if a sales associate forgets to lock it, the cabinet will lock automatically.
  • Seamless integration into new & existing furniture - Virtually imperceptible, the L430 can be seamlessly hidden in the walls of a panel to maintain the aesthetics of a store environment without compromising security. The small yet powerful, adaptable design was developed with the store environment in mind to ensure the integrity of the retail environment and avoid the traditional pitfalls of bulky mechanical locks. 

Today, top retailers including Best Buy, Verizon, and T-Mobile rely on the Smart Lock system to ensure the security of valuable merchandise, with the added benefit of improving associate sales productivity and increasing revenue. The key to Smart Lock's proven success is its ease of use and modern aesthetics, which can be incorporated into any display fixture. Smart Lock suite of solutions is part of the IR Ecosystem -- a storewide single key security system for high theft merchandise.

"Backrooms are shrinking as retailers are placing more and more merchandise on the sales floor," said Karen Bomber, Director of Product Marketing, InVue. "As a result, retailers must not only ensure the highest level of security, but a positive customer experience where the moment of decision results in the moment of purchase. Forward thinking retailers understand the power of the Smart Lock L430 to uniquely address these challenges and fuel increased sales opportunities."


About InVue
Headquartered in Charlotte, North Carolina, InVue provides global retailers and commercial retail businesses with innovative sales enablement solutions. Our products balance the need for sales and customer service with security requirements and store aesthetics. From helping retailers secure and display high-theft merchandise to leveraging tablets for commercial retail businesses, InVue solutions let the merchandise and the store associates shine.

As a market leader with cutting edge facilities dedicated to developing innovative products that defy the status quo, our commitment to creative design and superior quality has earned the business of the world's top retail brands including Best Buy, Tesco, and Verizon. To learn more about how we deliver a better customer experience, better associate performance, and an increase in sales visit or follow us on LinkedIn and watch our videos on Vimeo.

Contact Information

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