January 25, 2010 09:34 ET

IODA and R2G Bring Rich Catalog of Independent Music to Mobile Carriers in China

China Mobile, China Unicom and China Telecom to Make IODA's More Than Two Million Tracks Available to More Than 700 Million Mobile Users

CANNES, FRANCE--(Marketwire - January 25, 2010) - IODA, the global leader in digital distribution, marketing, and technology solutions for the independent music industry, and R2G, the leading digital music distribution company in China, today announced an agreement to provide China's mobile subscribers with access to a wider selection of international music on its mobile networks available as ringtones, caller ringback tones, mastertones and full tracks. China Mobile, China Unicom and China Telecom will now provide IODA's catalog of more than two million tracks to 700M mobile users across China. The announcement was made today at the MIDEM 2010 Conference in Cannes, France.

R2G is one of the leading digital music distribution platforms in China with relationships with all major mobile carriers and almost 200 service providers across the country. R2G also runs the wawawa Music Store (, one of China's largest digital music stores, which licenses music from IODA for legal downloading.

R2G's established distribution infrastructure will help these new mobile relationships function more seamlessly, providing Chinese consumers with legal access to the music they love. In addition, R2G's transparent accounting system will ensure that rightsholders are fairly compensated for consumption of their recordings.

The IODA catalog represents a diverse range of music of all styles from over 50 countries including rock, electronica, hip-hop, metal, punk, indie, world, latin, jazz and classical. Artists include Ali Farka Toure, Blackalicious, Bob Marley & The Wailers, Broken Social Scene, CAKE, David Byrne, Frank Black, Kenny Dope & Louis Vega, Kruder & Dorfmeister, London Symphony Orchestra, NOFX, Philip Glass, P.O.D., Ryuichi Sakamoto, Shanghai Restoration Project and Sly & Robbie. IODA also represents emerging Chinese independent labels Maybe Mars and Modern Sky, who have been instrumental in bringing international attention to China's burgeoning indie scene with artists like Carsick Cars and Hedgehog.

Mathew Daniel, vice president of R2G, commented, "As more Chinese consumers listen to international music, it is important that we provide easy access to a wide variety of the music they like in both Internet download and mobile formats. IODA has an extensive catalog that will feed the growing interests of consumers across multiple genres."

"Despite the ebbs and flows of its evolution and growth, we are convinced of the potential of the Chinese music market and the enthusiasm of Chinese music fans," commented Kevin Arnold, founder and CEO of IODA. "This new expansion of our partnership with R2G to make IODA's catalog available to the mobile market is a sign of forward momentum and opportunity."

About R2G

R2G is the leading music distribution service provider in China. Its commitment to provide a legitimate music service in China is unparalleled and its efforts have been widely recognized by the industry with licensing deals across more than 200 Service Providers and the carriers combined with rights from multiple local and foreign content providers, and as the strategic partner to the Music Copyright Society of China (MCSC) and China AudioVideo Copyright Association (CAVCA). It continues to develop the smooth delivery of music content to the China marketplace with transparent revenue accounting mechanisms while meeting customers' needs. For more information, visit

About IODA

IODA, the Independent Online Distribution Alliance, is one of the industry-leading digital distribution companies for the global independent music and video community. IODA provides comprehensive services to record labels, physical distributors, artists, and filmmakers, including license negotiations; media encoding and metadata management; royalty payment administration and reporting; and marketing and promotional support. Founded in 2003, IODA represents a rapidly expanding roster of more than two million music tracks and over 5,000 independent film and video titles. IODA distributes its music and video catalog to hundreds of digital storefronts worldwide, including all major digital music services like iTunes®, Amazon MP3 and MySpace Music and mobile carriers and outlets such as Verizon Wireless, Sprint and Nokia. The company's website is

Contact Information

  • Contact Info:

    Jessica Hoffman
    tel: 925-296-6161
    email: Email Contact

    Mathew Daniel
    +(86-10) 5979 5936 Ext 8404
    email: Email Contact