SOURCE: iSatori


October 16, 2013 14:59 ET

iSatori Unveils Brand New 9,600-Square-Foot Booth at the World Famous Olympia Fitness Exposition

GOLDEN, CO--(Marketwired - Oct 16, 2013) - iSatori, Inc. (OTCQB: IFIT), an emerging leader in the development and marketing of scientifically engineered nutritional supplements for healthier lifestyles, unveiled their new, premium 9,600-square-foot booth at Joe Weider's Olympia Fitness Expo in Las Vegas, Nevada, September 27 - 28. Over 80,000 people were in attendance, making this the top tradeshow for the fitness and nutrition industry.

In addition, iSatori also showcased their new branded packaging for the entire iSatori high-performance line. "We were excited to see how the audiences responded to our presence at the Olympia," shared Stephen Adele, Chief Executive Officer of iSatori. "It was by far our best tradeshow event ever."

iSatori focused their booth on helping people build their best bodies, through straightforward information and credible sources of education. To do so, they had a variety of speakers educating and entertaining the audience throughout the weekend, including popular YouTube sensations like Furious Pete, who was challenged to eat two pounds of Eat-Smart® protein and two tubs of Bio-Gro™ in less than five minutes; Marc "The Machine" Lobliner of; Joao "John Otis Hollywood Miguel"; Chris Jones, from the popular YouTube channel Physiques of Greatness. As a result, iSatori was visible in over 1.1-million YouTube views and counting.

"Overall, we accomplished every goal we set out to achieve at this year's Olympia expo," concludes Adele. "We now look forward to carrying the positive momentum into the remainder of the year and into 2014."

The Olympia event of speakers was filmed and will be available online at iSatori's YouTube channel, at

About iSatori, Inc.

iSatori is a consumer products firm that develops and sells nutritional products through online marketing, Fortune 500 retailers, and thousands of retail stores around the world. The Company is headquartered in Golden, Colorado, and its common stock trades on the OTCQB under the symbol "IFIT." More information about the Company is available at

Forward-Looking Statements

Statements made in this news release relating to the Company's future sales, expenses, revenue, product developments, and all other statements except statements of historical fact, are forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. These statements are based on assumptions and estimates that management believes are reasonable based on currently available information; however, management's assumptions and the Company's future performance are both subject to a wide range of business risks and uncertainties, and there is no assurance that these goals and projections can or will be met. Any number of factors could cause actual results to differ materially from those in the forward-looking statements, including, but not limited to, the timing and extent of changes in demand for the Company's products, the availability and price of ingredients necessary to manufacture such products, and the outcome of any current or future litigation regarding such products or similar products of competitors. All forward-looking statements are made only as of the date hereof, and the Company undertakes no obligation to update any such statement.

Contact Information

  • Contacts:
    iSatori, Inc.
    Stephen Adele or
    Michael Wilemon
    Email Contact