SOURCE: Ise Blu Equity Corp.

August 16, 2007 09:23 ET

Ise Blu Equity Corp. Enters Into Joint Venture to Produce Live Events

COLUMBIA, MD--(Marketwire - August 16, 2007) - Ise Blu Equity Corp. (PINKSHEETS: ISBL) announced today that it has signed a Joint Venture Agreement with Central Park North Enterprises to form Central Park North Worldwide Events.

"We are committed to growing the entertainment business and this is a great opportunity to do so. This endeavor is an equal partnership in which we expect to do four to six large stadium or major arena concerts for classic artists and at least two ten city tours of ensemble artists. The proposed concerts range from Classic Superstars to Hot Package's with a goal to do at least ten million in revenue in 2008. This venture adds to our entertainment structure already in place and only enhances our current properties giving us additional products to promote and distribute through our subsidiaries. This agreement comes with sufficient committed initial funding to meet our ambitious targets," stated Norman Birmingham, President of Ise Blu Equity Corp.

"Our focus is to produce high quality events. Our 'Umbrella Network' will encompass Live Event Promoters and Producers from around the globe to present events for co-production and funding. We will carefully review the projects and select the events we deem to be the most lucrative. This also plays well as we are not just going after the larger names or superstars in the industry but will focus on Latin, Electronic/Dance, Reggae, R&B artists and package shows. There is some great young talent as well as established artists that find themselves as Independent artists in today's music scene. The live events arena is booming with more artists touring now that ever before. We are not trying to compete with Live Nation or AEG Entertainment, in fact our plans are to grow this venture so that we one day talk to them about partnering on specific projects," states Rick Papaleo, President of Central Park North Worldwide Events.

Revenue streams are available from many areas such as the events themselves, merchandise sales, event sponsorship, marketing and promotional programs from corporate America, music labels and artists and the production and distribution of streaming videos and DVD's of the events.

Over the coming weeks CPN Worldwide Events will announce the first of several concerts. The early word is that they company is in discussions with 3 major artist for upcoming late 2007/2008 events. The company expects to announce details of an Electronic/Dance/Freestyle tour by Labor Day and a full calendar of events for 2008 during the fourth quarter of 2007. Stay Tuned!

About Ise Blu Equity Corp.

Ise Blu Equity Corp., a Nevada corporation is a holding company that specializes in investments from the Consumer Goods, Entertainment and Technology sectors.

About Central Park North Worldwide Events

Central Park North Worldwide Events (aka CPN Worldwide Events) is an Entertainment company that specializes in the production of live events, globally. The company engages producers or promoters of live events and co-produces the events in the areas of Latin, Electronic / Dance, Reggae, R&B and Package Shows. The concept is to form an "Umbrella Network" that will encompass the different events with production, merchandising, Sponsorships, Promotional and Marketing programs and the distribution or Live events via streaming and DVD sales.

"Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995: The statements contained in this release that are not historical, are forward-looking statements that are subject to risks and uncertainties that could cause results to differ materially from those expressed in the forward-looking statements, including but not limited to, certain delays and risks detailed from time to time in the company's filings with the Securities and Exchange Commission."

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