iSIGN Media Solutions Inc.

iSIGN Media Solutions Inc.

March 09, 2015 12:48 ET

iSIGN Announces an Agreement With Chameleon Digital Media to Launch Toronto's Mobile Network for Pubs and Taverns

Toronto's Oldest Pub, The Wheat Sheaf Tavern, Adds the Newest in Proximity Marketing Technology

TORONTO, ONTARIO--(Marketwired - March 9, 2015) - iSIGN Media Solutions Inc. ("iSIGN" or the "Company") (TSX VENTURE:ISD)(OTCQX:ISDSF), a leading provider of interactive mobile advertising solutions that serves advertisers, manufacturers, retailers and advertising agencies throughout North America, announced today that it has closed an agreement with Chameleon Digital Media ("Chameleon") (a division of Adapt Media Inc.) to install 100 Smart Antennas into various pubs and bars in the downtown Toronto area.

The initial placement will be in the Wheat Sheaf Tavern - Toronto's oldest inn, operating since 1848, which will be broadcasting by late March. It'll become the first tavern in Canada to communicate with current and prospective patrons via Bluetooth and Wi-Fi, utilizing iSIGN's patented technology.

Chameleon will be responsible for the creation, contracting, and advertising sale, of Toronto's first Mobile Bar Network.

After the initial bar and restaurant launch, Toronto will have its own 'mini' version of the National Mobile Network--originating from the United States, expanded into other channels and other markets.

"We are extremely excited to launch this amazing technology and witness how patrons will react and interact with one of their oldest establishments," stated Mr. Jamie Thompson, Chameleon's President. "It's a modern progression to a heritage Toronto landmark--our thanks to the Wheat Sheaf for being our test partner in Downtown Toronto!"

"Our distributor, Graphic Media, Inc. and their advertising sales arm, Engage Mobile Media Solutions, LLC, have successfully demonstrated that the National Mobile Network business model is a success," said Mr. Alex Romanov, iSIGN's Chief Executive Officer. "Its success has influenced the beginnings of a expanded advertising to mobile network in Canada."

About iSIGN Media

iSIGN Media, based in Toronto, is a data-focused, software-as-a-service (SaaS) company that is a pioneer in gathering point-of-sale data and mobile shopper preferences to generate actionable data and reveal valuable consumer insights. Creators of the Smart suite of products, a patented interactive proximity marketing technology, iSIGN enables brands to deliver targeted messaging, personalized offers and loyalty perks to consumer mobile devices on location and in real-time. iSIGN's data gathering capabilities provide analytics on price points, typical purchases, in-store dwell time and other shopper metrics that identify emerging consumer behaviors. These insights enable smarter business decisions and provide ROI metrics for more transparent marketing. iSIGN delivers relevant, timely messages on an opt-in basis at no charge to consumers, transmitting rich media to consumer mobile devices via trusted, mature Bluetooth® and WiFi technologies without the restrictions associated with iBeacons and apps. Proven to increase brand engagement and customer loyalty, iSIGN generates preference-based, predictive "clean data" without compromising consumer privacy. Partners include: IBM, Keyser Retail Solutions, Baylor University, Verizon Wireless, TELUS and AOpen America Inc., with solution distribution by GraphicMedia, Inc.

About Chameleon Digital Media

A Chameleon's skin can be compared to the ever changing world of Digital Media & Advertising, ever adapting and creating. At Chameleon, we offer clarity and simple understanding when it comes to the evolving world of online. Site-specific, programmatic, mobile, and search, are just some of the tactics we employ along with strategy, to get Advertisers in front of their target. Chameleon Digital Media's standard of care and consideration is offered to all its Clients, anywhere in the world.

Forward-Looking Statements

This news release may include certain forward-looking statements that are based upon current expectations, which involve risks and uncertainties associated with iSIGN Media's business and the environment in which the business operates. Any statements contained herein that are not statements of historical facts may be deemed to be forward-looking, including those identified by the expressions "anticipate", "believe", "plan", "estimate", "expect", "intend" and similar expressions to the extent they relate to the Company or its management. The forward-looking statements are not historical facts, but reflect iSIGN Media's current expectations regarding future results or events. These forward-looking statements are subject to a number of risks and uncertainties that could cause actual results or events to differ materially from current expectations. iSIGN Media assumes no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those reflected in the forward-looking statements.

© 2015 iSIGN Media Solutions Inc. All Rights Reserved. All other trademarks and trade names are the property of their respective owners.

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility or accuracy of this release.

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