iSIGN Media Solutions Inc.
TSX VENTURE : ISD

iSIGN Media Solutions Inc.

May 31, 2012 14:47 ET

iSIGN Media and Snipp Interactive Sign Strategic Sales and Marketing LOI

TORONTO, ONTARIO--(Marketwire - May 31, 2012) - iSIGN Media Solutions Inc. ("iSIGN" or "Company") (TSX VENTURE:ISD), a leading provider of interactive mobile advertising solutions that serves advertisers, manufacturers, retailers and advertising agencies throughout North America and Snipp Interactive Inc. ("Snipp") (TSX VENTURE:SPN), an international provider of mobile marketing solutions, are pleased to announce that they have signed a non-binding Letter of Intent ("LOI") with sales agreements to follow.

Under the terms of the LOI, both companies will have the opportunity to promote and sell each other's products and services to their existing and potential customers, earning referral fees from introductions that result in signed contracts and revenues. iSIGN's current client base will be introduced to the functionalities and benefits of Snipp's platform. Snipp will introduce iSIGN's products and services to select advertising clients and will create an additional licensing model for agencies in Mexico and India.

"We are excited by the potential of this agreement," said Alex Romanov, iSIGN's Chief Executive Officer. "Snipp offer's a truly unique turnkey solution to advertisers in the mobile marketing industry across borders. Snipp has recently signed an exclusive agreement with VirKet S.A. de C.V., a very prominent supplier of digital marketing services in Mexico. Joining forces with Snipp could therefore provide us with a relatively easy and lucrative entry into the Mexican market, which is rapidly opening up to mobile marketing and advertising."

"iSIGN has a unique mobile marketing product, in which we see great business potential especially in the emerging markets," said Erik Hallstrom, Snipp Chief Executive Officer. "We will leverage our relationships to introduce and develop business opportunities that will allow financial benefit to both iSIGN and Snipp. iSIGN's technology adds to Snipp's unique mobile marketing suite of solutions to ensure we remain a leader in mobile marketing and continue to cover all needs for our clients and partners across North America."

About iSIGN Media

iSIGN Media is a North American leader in multiplatform advertising solutions that utilize Bluetooth, Mobile, WiFi and Location-Aware technologies to deliver rich media, permission-based messages to engage consumers more deeply and cost-effectively. The resulting business intelligence and real time metrics, gathered through iSIGN's patent-pending advertising platform, deliver insights into emerging consumer behaviors that help advertisers measure their efforts and make better business decisions to increase ROI and customer loyalty. Headquartered in Richmond Hill, Ontario, with R&D and customer support operations in Vancouver, BC and Tampa, FL, the Company has also grown to become the largest owner/operator of in-store digital media in Canada with 5,600 digital signs in 1,400 locations. Partners include: AOpen America Inc. and IBM, with solution distribution by BlueStar Inc. iSIGN is publicly traded in Toronto (TSX.V). Additional information can be found at www.isignmedia.com.

About Snipp Interactive

Snipp Interactive Inc. (www.snipp.com) provides print publishers, advertising agencies and corporate/consumer brands, including Fortune 500 companies, with a full suite of mobile marketing services in North America and generated revenue by designing, constructing, implementing and managing these mobile marketing services for its customers. Snipp Interactive Inc. is headquartered in Washington, D.C. with international operations in Canada, Mexico and India.

Forward-Looking Statements

This news release includes certain forward-looking statements that are based upon current expectations, which involve risks and uncertainties associated with iSIGN Media's business and the environment in which the business operates. Any statements contained herein that are not statements of historical facts may be deemed to be forward-looking, including those identified by the expressions "anticipate", "believe", "plan", "estimate", "expect", "intend", and similar expressions to the extent they relate to the Company or its management. The forward-looking statements are not historical facts, but reflect iSIGN Media's current expectations regarding future results or events. These forward-looking statements are subject to a number of risks and uncertainties that could cause actual results or events to differ materially from current expectations. iSIGN Media assumes no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those reflected in the forward-looking statements.

© 2012 iSIGN Media Solutions Inc. All Rights Reserved. All other trademarks and trade names are the property of their respective owners.

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility or accuracy of this release.

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