iSIGN Media Solutions Inc.

iSIGN Media Solutions Inc.

January 21, 2015 07:00 ET

iSIGN Signs Reseller MOU With Jentu Technologies to Market Exclusive Point-of-Sale Security Solution

TORONTO, ONTARIO--(Marketwired - Jan. 21, 2015) - iSIGN Media Solutions Inc. ("iSIGN" or the "Company") (TSX VENTURE:ISD)(OTCQX:ISDSF), a leading provider of interactive mobile advertising solutions that serves advertisers, manufacturers, retailers and advertising agencies throughout North America, announced today that it has signed a Memorandum of Understanding with Jentu Technologies Inc. ("Jentu") to become a reseller of their cloud controlled secure diskless desktop computing platform.

Jentu's world class technology can be used to securely manage endpoints and point-of-sale ("POS") devices that use a PC with a hard drive, kiosks and ATMs. It provides clients with a diskless desktop computing platform that enables an organization to secure their PC network infrastructure and simultaneously reduce IT management costs while increasing performance by keeping all processing at the local endpoint.

Some of Jentu's key benefits include increased desktop security with reduced PCI DSS compliance costs and improved operational efficiencies by dramatically reducing desktop support costs. Jentu increases end user productivity by improving desktop and network performance utilizing their adaptive acceleration technology. Jentu plugs into exiting IT infrastructures without the need for a costly "rip & replace". While other VDI solutions exist, no other system can deliver all of these benefits simultaneously, while being diskless.

Their system eliminates the hard drive in PCs, resulting in a safer, faster and more reliable computing platform while delivering a dramatic reduction in costs. This method has been long viewed as the strongest solution to eliminating nearly all data security breaches such as the recent incidents that seriously compromised the customer credit card information at Target, Home Depot, Staples, Neiman Marcus, Macy's, PF Chang's, and the most recent attack on Sony Entertainment.

In the case of many retail security breaches, the malware that collected credit card information sat on affected PCs for months. With Jentu's solution, simply rebooting the POS system daily loads a 100% clean and uncompromised version of the operating software, thereby thwarting "man-in-the-middle" attacks.

As payment compliance audits require each PC hosting a POS system to be penetration tested and certified, the Jentu platform reduces the PCI audit scope to one single unit, dramatically reducing costs. Also, the need for a large IT support structure is drastically reduced.

"iSIGN's hardware does not provide an access route into clients' POS systems and our ads are delivered to recipients virus free," said Alex Romanov, iSIGN's Chief Executive Officer. "We believe that offering a system that provides robust security to our clients' POS system will be of compelling value for our clients and will help support our integration into their POS systems."
"Like our Smart Antenna, that delivers content to any smartphone without the hindrance of beacons and apps, Jentu does not require the addition of software, drivers and patches to achieve its industry leading benefits," added Mr. Romanov. "The combination of our Smart Antennas with Jentu protecting the POS environment, securely closes the loop on sales metrics, fully safe-guarding shopper and retailer data and information."

About iSIGN Media

iSIGN Media, based in Toronto, is a data-focused, software-as-a-service (SaaS) company that is a pioneer in gathering point-of-sale data and mobile shopper preferences to generate actionable data and reveal valuable consumer insights. Creators of the Smart suite of products, a patented interactive proximity marketing technology, iSIGN enables brands to deliver targeted messaging, personalized offers and loyalty perks to consumer mobile devices on location and in real-time. iSIGN's data gathering capabilities provide analytics on price points, typical purchases, in-store dwell time and other shopper metrics that identify emerging consumer behaviors. These insights enable smarter business decisions and provide ROI metrics for more transparent marketing. iSIGN delivers relevant, timely messages on an opt-in basis at no charge to consumers, transmitting rich media to consumer mobile devices via trusted, mature Bluetooth® and WiFi technologies without the restrictions associated with iBeacons and apps. Proven to increase brand engagement and customer loyalty, iSIGN generates preference-based, predictive "clean data" without compromising consumer privacy. Partners include: IBM, Keyser Retail Solutions, Baylor University, Verizon Wireless, TELUS and AOpen America Inc., with solution distribution by GraphicMedia, Inc.

Forward-Looking Statements

This news release may include certain forward-looking statements that are based upon current expectations, which involve risks and uncertainties associated with iSIGN Media's business and the environment in which the business operates. Any statements contained herein that are not statements of historical facts may be deemed to be forward-looking, including those identified by the expressions "anticipate", "believe", "plan", "estimate", "expect", "intend" and similar expressions to the extent they relate to the Company or its management. The forward-looking statements are not historical facts, but reflect iSIGN Media's current expectations regarding future results or events. These forward-looking statements are subject to a number of risks and uncertainties that could cause actual results or events to differ materially from current expectations. iSIGN Media assumes no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those reflected in the forward-looking statements.

© 2014 iSIGN Media Solutions Inc. All Rights Reserved. All other trademarks and trade names are the property of their respective owners.

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