SOURCE: BRICK BREWING CO. LIMITED

Brick Brewing Co. Limited

June 16, 2016 06:00 ET

It's Blueberry Weizenbier Season at Waterloo Brewing Company

KITCHENER, ON--(Marketwired - June 16, 2016) - Brick Brewing Co. Limited ("Brick" or the "Company") (TSX: BRB), Ontario's largest Canadian-owned brewery, today announced the arrival of their NEW Waterloo Blueberry Weizenbier at select Beer Store locations across Ontario, just in time for summer. This new small-batch seasonal brew is crafted with the refreshing character of a traditional Weizenbier while bursting with flavour from Nova Scotia, the blueberry capital of Canada to add a distinctively Canadian twist to this German classic.

"Fruit flavours naturally lend themselves to wheat beers as a perfect base and provide ideal qualities such as head retention and a smooth, full mouthfeel," said Bill Henry, Director of Brewing, Quality and Logistics at Brick Brewing. "Our Weizenbier has a subtle natural citrus finish that is perfectly complemented by the juicy full flavour and sweetness of blueberries," added Henry.

"If you're looking for a light tasting, refreshing craft beer to accompany the salads, grilled vegetables and slow-cooked, pulled pork dishes of summer, we made this just for you," said Sean Dennis, Director of Marketing. "It's great on its own, and really great with just about anything that comes off the BBQ."

Waterloo Blueberry Weizenbier is 5% alc./vol. and available for $2.75 at The Beer Store.

About Brick Brewing

Brick is Ontario's largest Canadian-owned brewery. The Company is a regional brewer of award-winning premium quality and value beers and is officially certified under the Global Food Safety Standard, one of the highest and most internationally recognized standards for safe food production. Founded in 1984, Brick Brewing Co. was the first craft brewery to start up in Ontario, and is credited with pioneering the present day craft brewing renaissance in Canada. Brick has complemented its Waterloo premium craft beers with the popular Laker brand. In 2011, Brick purchased the Canadian rights to Seagram Coolers and in 2015, secured the exclusive Canadian rights to both LandShark and Margaritaville. In addition, Brick utilizes its leading edge brewing, blending and packaging capabilities to provide an extensive array of contract manufacturing services in beer, coolers and ciders. Brick trades on the TSX under the symbol BRB. Visit us at www.brickbeer.com.

Forward-Looking Statements

All statements in this press release that do not directly and exclusively relate to historical facts constitute forward-looking statements as of the date of this press release. Forward-looking statements generally can be identified by the use of forward-looking terminology such as "may", "will", "expect", "intend", "anticipate", "seek", "plan", "believe" or "continue" or the negatives of these terms or variations of them or similar terminology. Although the Corporation believes that the expectations and assumptions reflected in these forward-looking statements are reasonable, undue reliance should not be placed on these forward-looking statements, which are not guarantees and are subject to certain risks, uncertainties and assumptions, which may cause actual performance and financial results to differ materially from such forward-looking statements. The forward-looking statements included in this press release are made only at the date of this press release and, except as required by applicable securities laws, the Corporation does not undertake to publicly update such forward-looking statements to reflect new information, future events or otherwise.

Image Available: http://www.marketwire.com/library/MwGo/2016/5/25/11G100056/Images/WBC-Blueberry-Weizenbier-Can-Front-LR-3b4062ca5a24872a9d250371fbe59a4c.jpg

Contact Information

  • For further information:
    Sean Dennis
    Director of Marketing
    (519) 742-2732