KANSAS CITY, MO--(Marketwired - Dec 18, 2014) - Today AdStation, Adknowledge's email channel, announced that it had officially reached the milestone of gathering over 1.5 billion unique consumer profiles. Each profile, compiled from response-based data, helps the AdStation network match the most relevant offer to the consumer most likely to convert. It is this marriage of data and targeting that has enabled AdStation publishers to enjoy a 15% boost in PPCs over the past 45 days.
"This is all because of our superior targeting data," said general manager of AdStation, Matt Hoggatt. "AdStation has the largest consumer database, combined with the most comprehensive targeting system in the world. Using our knowledge of over 1.5 billion unique consumers, we can deliver highly relevant offers that cater specifically to the individual interests of each subscriber -- ultimately improving delivery and click-through rates."
AdStation also boasts the broadest suite of email monetization solutions in the industry. And while other networks have been going out of business, AdStation and its partners have continued to flourish. AdStation provides its email publishers with full access to custom templates, while leveraging the response-based targeting that is driving industry-leading yields. Long time partners who run on the AdStation platform have been seeing higher CPMs than ever before.
"We're very proud that we've been able to contribute to our partners' long-term mailing success," said senior vice president of sales, Bill Intrater. "We were happy when AdStation was ranked number one by Adotas. And we were thrilled when we took top honors in an independent study on best mailing networks done by The Pert Group. But right now, we're seeing our PPCs showing some really solid growth. There's absolutely never been a better time to mail with AdStation."
Designed with total automation, targeting, enhanced deliverability and plenty of advertiser budget as its primary strengths, AdStation's API integrated platform was successfully launched in 2008, and has continued to develop its features and core-functionality ever since. The award-winning platform creates user engagement by matching specific creatives to individual consumers, boosted by precise targeting and deliverability.
To get started with AdStation, visit http://www.adstation.com/get-started/
About AdStation
AdStation, Adknowledge's email network channel, is the leader in email advertising and data monetization. Featuring a response-based targeting system that processes 20 billion calculations a day to match offers to precisely targeted consumers, AdStation delivers industry-leading yields on a fully outsourced or strategically integrated basis via a comprehensive performance advertising solution, reaching more than 400 million unique users. Boasting real-time statistics, targeting driven deliverability and custom creatives, AdStation maintains consistently high-quality conversions resulting in industry leading ROI. For more information about AdStation, visit www.adstation.com
About Adknowledge
Adknowledge is a digital marketing company specializing in digital video, social media, apps and mobile, content recommendation and email. With locations in North America, South America, Europe and Asia, Adknowledge works with leading brands and agencies to unlock their digital audiences around the world. The company delivers ROI for clients through advanced data analysis, targeting algorithms and campaign optimization. For more information on Adknowledge, visit www.adknowledge.com
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Paul Herdtner
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