It's Time for a Better Taco: Del Taco and JENNIE-O(R) Brand Teams Up on Delicious Turkey Items

Company Is the Only Mexican Quick Service Restaurant Chain to Offer Turkey


LAKE FOREST, CA--(Marketwired - Dec 23, 2014) - Del Taco says it's time for a better taco! The chain, with nearly 550 locations nationwide, has announced it has teamed up with the JENNIE-O® brand in developing a lean, seasoned ground turkey recipe using a proprietary blend of spices. Available at participating restaurants beginning December 30th, the turkey has 33 percent less fat than Del Taco's seasoned beef, yet offers the same craveable flavor fans know and love. Initially introducing turkey to the menu in January 2014, Del Taco continues to satisfy guest demand for quality ingredients and is still the only Mexican quick service restaurant to offer lean, seasoned ground turkey as a protein option.

"We are excited to bring JENNIE-O® Turkey into our restaurants at the end of December," said John Cappasola, executive vice president and chief brand officer, Del Taco LLC. "Our guests expect great tasting food made to order with fresh ingredients, and partnering with the JENNIE-O® brand further demonstrates our commitment to providing high quality menu items without sacrificing flavor."

Del Taco's menu will highlight turkey best-sellers including the Turkey Tacos, Turkey Combo Burrito, Turkey CrunchTada Tostada and the Deluxe Turkey Taco Salad. Price and participation may vary.

"We are thrilled to partner with Del Taco as they expand their turkey offerings," said Chad Randick, Vice President, Food Service, JENNIE-O® Turkey Store. "We admire the company's dedication to offering guests better-for-you options."

About Del Taco
At Del Taco, all menu items taste better because they are made to order with fresh ingredients including cheddar cheese grated from 40-pound blocks, handmade pico de gallo salsa, lard-free beans slow-cooked from scratch, and marinated chicken grilled in the restaurant. The menu includes classic Mexican dishes such as tacos, burritos, quesadillas and nachos as well as American favorites including hamburgers, crinkle-cut fries and shakes. In 2014, Del Taco celebrated its 50th anniversary and recently launched the "UnFreshing Believable" advertising campaign to communicate the lengths the company goes to in order to deliver quality, made-to-order menu items created with freshly-prepared ingredients. Del Taco also serves breakfast featuring a full line of breakfast burritos. Del Taco has close to 550 restaurants in 16 states serving more than three million guests each week. The nation's leading consumer review magazine named Del Taco as having the "Best Value for Your Money" in its annual survey on "America's Best Fast Food (and the Worst)." The results appeared in the August 2014 issue of the magazine and were based on opinions of 96,000 diners nationwide who had meals at 65 restaurant chains. Consumers can receive coupons for free food by "liking" Del Taco on Facebook at www.facebook.com/deltaco or joining our Raving Fan eClub at www.DelTaco.com/RavingFan. For more information, please visit www.deltaco.com.

About JENNIE-O®
About JENNIE-O® Turkey Store, Inc. JENNIE-O® Turkey Store, Inc., based in Willmar, Minn., is a wholly owned subsidiary of Hormel Foods Corporation (NYSE: HRL) and one of the largest turkey processors and marketers in the world. It offers an array of more than 1,500 high quality fresh, frozen, refrigerated and deli turkey products that are distributed throughout the United States and 27 countries worldwide. JENNIEO.com

Del Taco