CERRITOS, CA--(Marketwire - March 28, 2011) - The LANAP® protocol and PerioLase® MVP-7™ digital dental laser for the treatment of periodontal disease are featured in a news segment distributed by Ivanhoe Broadcast News, the country's largest news-gathering organization covering medical breakthroughs, family health and issues important to women. The health exposé examined the link between periodontal disease and stillbirths and was distributed to more than 80 local news stations around the country, including ABC affiliates in New York, Los Angeles and Chicago.
"The feature on Ivanhoe Broadcast News was an excellent opportunity for us to increase public awareness of the link between periodontal disease and issues such as pre-term birth, stillbirth, low birth weight and other significant pregnancy-related complications," says Dr. Robert H. Gregg II, program director at the IALD. Pregnancy gingivitis is a common form of gum disease known to develop in almost half of all pregnant women, due to hormonal changes. Pregnant mothers with periodontal disease are seven times more likely to go into pre-term labor.
The segment is part of the news organization's "Smart Woman" series, and it spotlights Staci Woo, a woman who lost her baby due to untreated gum disease. The 35-year-old mother suffered from pregnancy gingivitis. At 39 weeks, five days -- considered full term -- she delivered her stillborn baby. An autopsy revealed the presence of an oral bacteria called F. nucleatum in the lungs and stomach of the infant. The baby had died from a septic infection and inflammation caused by this gum disease-related bacteria.
The Institute for Advanced Laser Dentistry (IALD) Drs. Robert Gregg and Dawn Bloore provide expert insight into the link between periodontal disease and stillbirth and also reveal how the LANAP® protocol is helping patients across the United States by offering minimally invasive treatment with consistent regenerative outcomes.
The FDA-cleared LANAP® protocol is a no-cut, no-sew, no-fear solution that utilizes a tiny laser fiber to clear away infection without cutting the gums. This medical advancement offers less post-operative pain, fewer treatment sessions and bone-building results.
The segment has already aired to more than 453,808 unique viewers on news stations across the United States including major networks in Detroit, San Antonio, Birmingham, Ala. and Syracuse, N.Y. It is slated to re-air on select major news stations in the coming months. To view the Ivanhoe Broadcast News segment, please visit www.facebook.com/PerioLase4LANAP.
ABOUT THE INSTITUTE FOR ADVANCED LASER DENTISTRY (IALD): The Institute for Advanced Laser Dentistry is a non-profit educational and research center dedicated to providing evidence-based clinical training in advanced laser dentistry therapies. Formed in 1999 by dentists Robert H. Gregg II and Delwin K. McCarthy, the IALD is both ADA CERP and AGD PACE accredited, and is nationally recognized for its continuing education (CE) programs. With more than 20 certified instructors who train dental professionals in laser dentistry techniques including the LANAP® protocol, the IALD aims to reach more underserved patients with gum disease who have avoided therapy out of fear. To that end, the organization provides free treatment to qualified patients who can benefit from the no-cut, no-sew, no-fear LANAP® protocol -- providing about $750,000 in free dental services each year. The IALD's ultimate goal is for the percentage of patients seeking treatment for periodontitis to reach the percentage of patients seeking general dental care. For more information, please visit www.theiald.com.
Contact Information:
CONTACT:
Leslie Licano
Beyond Fifteen Communications
949-733-8679
leslie@beyondfifteen.com