Jaguar Canada

Jaguar Canada

November 01, 2005 16:34 ET

Jaguar Canada Awards 2005 Automotive Journalist Of The Year

BELLEVILLE, ONTARIO--(CCNMatthews - Nov. 1, 2005) - At an event gathering a group of Canada's leading automotive journalists, Jaguar Canada recently presented the Automotive Journalist Association of Canada (AJAC) Automotive Journalist of the Year Award to Sympatico / MSN Autos journalist, Marc Lachapelle.

This coveted award was inaugurated in 1984 by past Jaguar Canada president, John Mackie to "reward excellence in automotive journalism". A variety of submissions are considered for this award including feature story, car review, general editorial opinion, with personal style and mastery of the subject taken into account.

Lachapelle was also the recipient of this award in 1994, as well as placing runner up a number of times. The panel of three judges with extensive journalism backgrounds was impressed with the way in which Lachapelle wrote with clarity and conviction and described the writing as being like a cold drink on a hot day.

" It was just simply good reading," said Rejean Tremblay, Editor at La Presse and one of the judges on the panel. "Marc's story about how the Smart Car really is smart was a winner for the whole panel."

First runner-up in the Journalist of the Year competition, Glen Woodcock, a writer for Sun Media Group, was said by the judges to write in a way that made for an informative and easy flowing read. It was honest and forthright as well as highlighting fuel economy, a hot-button issue in most, if not all Canadian markets. His passion for automobiles was evident.

Second runner-up was awarded to Jeremy Cato of the Globe and Mail for doing an exceptional job of explaining a complex automotive technology and providing readers with a clear rationale why fuel-cells are still years away from mass use. He knows the material, yet his article steers clear of arcane terminology that might otherwise disengage the reader.

"Sponsoring this award has been a long-standing tradition for Jaguar Canada and one that we are very proud of," said Gary Moyer, president of Jaguar Land Rover Canada, who was on hand to present the awards. "This is the most coveted journalism award in the automotive industry and it's great to honour a group of such hard-working, talented individuals."

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