SAN FRANCISCO, CA and LONDON, UNITED KINGDOM--(Marketwired - May 6, 2014) - DataSift, the world's only independent provider of social data, today announced that Jason Rose has been named to lead DataSift's marketing efforts.
"Social data is clearly transforming decision-making across enterprises and DataSift is the only company with the proven power and scale to integrate big data from the world's leading social networks," said Rob Bailey, CEO of DataSift. "Jason brings a depth of marketing experience to reach buyers looking to expand into data integration for other data sources and make the DataSift platform a must-have for every organization."
Jason joins DataSift from SAP where he led marketing for the world's leading business intelligence platform. While there, he played a key role in scaling the business to over $2.1 billion in revenue by creating innovative programs to target large enterprise, small and midsize companies and volume solutions. Jason joined SAP through the acquisition of Business Objects where he held senior roles helping to consolidate three acquisitions to build the company's market leading corporate performance management portfolio.
"I am extremely excited to join DataSift as it becomes the only independent social data platform," said Rose. "I look forward to working with the team to build on their success with social data and penetrate new customer segments."
Today, DataSift works with more than 1,000 customers in over 40 countries to help them power every decision with social data.
DataSift Inc. is the leading social data platform with more than 1,000 customers in 40+ countries. DataSift is driving a revolution in corporate decision-making by making it easy for applications to incorporate the use of real time and historical Social data intelligently and easily into data analysis. The DataSift platform enables companies to easily aggregate, filter and extract useful data from the billions of public social conversations on Twitter, other leading social networks and millions of other sources. DataSift powers hundreds of applications across a wide variety of industries including retail, telco, high tech, consumer packaged goods and agencies. DataSift has offices in San Francisco, New York, Canada, and Reading, U.K. For more information, visit www.datasift.com and follow us on Twitter @datasift.