SOURCE: Jaymie Scotto & Associates

Jaymie Scotto & Associates

March 11, 2010 10:47 ET

Jaymie Scotto & Associates (JS&A) Hires Lauren Sauer to Lead Its New Events and Webinars Division

NEW YORK, NY--(Marketwire - March 11, 2010) -   Jaymie Scotto & Associates (JS&A) the premier, full-service public relations and marketing firm for the telecommunications industry, announces it has tapped Lauren Sauer to manage its new events and webinar division. Ms. Sauer will be responsible for overseeing the execution and sponsorship of all JS&A's marketing initiatives, including webinars, newsletters and "speed networking" events. Through this role, she will ensure JS&A clients have additional platforms to voice their latest news and happenings and conduct more business. Additionally, she will foster more partner and community relationships, assisting in branding and business opportunities for the telecommunications industry at large.

"I am honored to join the JS&A team," states Ms. Sauer. "The firm is known in the industry for its innovative and cutting-edge approach to public relations and marketing, representing companies like Allied Fiber, Arbinet, Hibernia Atlantic, Lexent Metro Connect, Tinet and many more. With the launch of its new division, I look forward to further driving our clients' brands, and supporting their latest news with our new webinar and e-newsletter series. This coupled with our already well-read Telecom News Now (TNN) blog and social media campaigns; we look forward to providing another avenue for our clients to voice their latest insights and market trends." 

Additionally, the firm will be rolling out quarterly "speed networking events," powered by its sister company, DealCenter. These three-hour, 200-person events will be unlike any other event in the industry. Participants will log into the online meeting system weeks before the event, pre-plan 20-minute meetings, and arrive on-site, ready for "speed networking." JS&A will also provide a media match-up for its clients before the event, to further promote its clients' latest news announcements.

"We are very excited about the addition of Lauren Sauer and our new Events and Webinars initiatives," continues Jaymie Scotto Cutaia, CEO and Founder of JS&A. "We are honored to attract such talent as Lauren Sauer, and such companies as those named on our client roster. Everyday we try to further push the envelope and consider creative new ways to get the latest word to the marketplace for our customers and to support the greater telecom community. We look forward to an exciting 2010 and beyond."

For more information on any of these initiatives, clients or the JS&A company, please email pr@jaymiescotto.com.

About Jaymie Scotto & Associates, LLC
JS&A is a full-service public relations and marketing firm with proven experience in delivering strategic branding, design and communications for the emerging technology and telecommunications industries.

JS&A professionals have a proven track record of establishing recognizable corporate brands and deploying sensible marketing strategies that positions its customers as leaders in the industry. These brands and strategies are then amplified within news announcements, promotions, events and collateral, adding increased corporate value and increased time to market. For more information, please visit www.jaymiescotto.com.

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